"This edition contains Larman's usual accurate and thoughtful writing. It is a very good book made even better."-Alistair Cockburn, author, Writing Effective Use Cases and Surviving OO Projects"Too few people have a knack for explaining things. Fewer still have a handle on software analysis and design.

Craig Larman has both."-John Vlissides, author, Design Patterns and Pattern Hatching"People often ask me which is the best book to introduce them to the world of OO design. Ever since I came ac...

This is the third edition of the highly successful Advertising Concept Book. As well as substantially expanded chapters on interactive advertising and integrated advertising, an entirely new chapter on branded social media has been added. This new edition contains fifty specially drawn new illustrations of key campaigns.

It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. P...

A practical handbook on evaluating muscular strength and function, Daniels and Worthingham's Muscle Testing: Techniques of Manual Examination and Performance Testing, 10th Edition helps you to understand and master procedures in manual muscle testing and performance testing. Clear, illustrated instructions provide a guide to patient positioning, direction of motion, and direction of resistance. In addition to muscle testing of normal individuals and others with weakness or paralysis, this edi...

Combining theory, empirical data, and policy this book provides a fresh analysis of sustainable finance. It explains the sustainability challenges for corporate investment and shows how finance can steer funding to certain companies and projects without sacrificing return, speeding up the transistion to a sustainable economy.

Traditionally, networking has had little or no basis in analysis or architectural development, with designers relying on technologies they are most familiar with or being influenced by vendors or consultants. However, the landscape of networking has changed so that network services have now become one of the most important factors to the success of many third generation networks. It has become an important feature of the designer's job to define the problems that exist in his network, choose ...

#1 NEW YORK TIMES BESTSELLER • Brené Brown has taught us what it means to dare greatly, rise strong, and brave the wilderness. Now, based on new research conducted with leaders, change makers, and culture shifters, she's showing us how to put those ideas into practice so we can step up and lead.

Don't miss the hourlong Netflix special Brené Brown: The Call to Courage!

NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERG

Leadership is not about titles, status, ...

Mechatronics is a multidisciplinary field combining Mechanical, Electronic, Computer, and other Engineering fields to develop intelligent processes and products. Based on thirty years of extensive work in industry and teaching, this book provides an overview of the sensors and sensor systems required and applied in mechatronics with an emphasis on understanding the physical principles and possible configurations of sensors rather than simply a discussion of particular types of sensors. Well i...

With the award-winning book Agile Software Development: Principles, Patterns, and Practices, Robert C. Martin helped bring Agile principles to tens of thousands of Java and C++ programmers. Now .NET programmers have a definitive guide to agile methods with this completely updated volume from Robert C.

Martin and Micah Martin, Agile Principles, Patterns, and Practices in C#. This book presents a series of case studies illustrating the fundamentals of Agile development and Agile design, and mov...

Clouds are distributed technology platforms that leverage sophisticated technology innovations to provide highly scalable and resilient environments that can be remotely utilized by organizations in a multitude of powerful ways. To successfully build upon, integrate with, or even create a cloud environment requires an understanding of its common inner mechanics, architectural layers, and models, as well as an understanding of the business and economic factors that result from the adoption and...

Shooting Incident Reconstruction, Second Edition, offers a thorough explanation of matters from simple to complex to help the reader understand the factors surrounding ballistics, trajectory, and shooting scenes. Forensic scientists, law enforcement, and crime scene investigators are often tasked with reconstruction of events based on crime scene evidence, along with the subsequent analysis of that evidence. The use and misuse of firearms to perpetrate crimes from theft to murder necessitates...