Now in its sixth edition, this book provides engaging, practice-oriented case studies analyzing communication professionals’ crisis preparation and responses, illustrating key considerations for communicating with both internal and external stakeholders during and after a crisis.

The debate on innate sources for morality continues – some argue for innate moral instincts, while others believe that morality is primarily shaped by social and cultural influence. The most powerful innate instinct is the individual survival instinct, which encapsulates the innate drive within living organisms to ensure their own survival. This belongs to man’s primal instincts and manifests itself in various ways, encompassing both physical and psychological responses to potential threa...

Het handboek ‘Taxatie- en geschillenprocedure’ beoogt voor iedere fiscale en boekhoudkundige professional een praktische en heldere leidraad te zijn. De talrijke verwijzingen naar rechtspraak en rechtsleer, alsook de uitgebreide trefwoordenlijst en voorbeeldformulieren, dragen daartoe bij.De lezer wordt op een gestructureerde manier geleid door de verschillende stappen van de taxatie- en geschillenprocedure die als eindbestemming heeft: een correcte belastingheffing. Allereerst gaat het b...

Now fully revised and updated, this leading ICT series volume offers a concise yet comprehensive account of the structure and function of the human nervous system. Trusted by generations of readers and now in its seventh edition, it remains internationally popular as the most succinct, clinically relevant and uniquely illustrated textbook available on the subject. Carefully targeted to bridge the gap between a brief overview on the one hand and an extensive text on the other, this book provid...

Crash Course - your effective every-day study companion PLUS the perfect antidote for exam stress! Save time and be assured you have the essential information you need in one place to excel on your course and achieve exam success. A winning formula now for over 25 years, having sold over 1 million copies and translated in over 8 languages, each series volume has been fine-tuned and fully updated with a full-colour layout tailored to make your life easier. Especially written by senior students...

Lamb/Hair/McDaniel's MKTG, 14th Edition, demonstrates the practical application of marketing principles in real-world scenarios. Relevant and timely examples help students better understand and apply marketing principles. A user-friendly design makes it easy to navigate and comprehend key concepts.

By connecting theory to real-life situations, Lamb/Hair/McDaniel's MKTG, 14th Edition, bridges the gap between classroom learning and the modern marketing industry -- helping students recognize the...

Accounting Information Systems (AISs) delivers unprecedented coverage of these types of financial systems. The text examines how developments in IT affect business processes and controls, the effect of recent regulatory developments on the design and operation of AISs, and how you can use AISs to add value to an organization.

The 16th Edition covers important new IT developments in AIS, such as robotic process automation, blockchain and data analytics. Not only will you see how AIS has change...

Modern Systems Analysis and Design is your practical guide to the concepts, skills, methodologies, techniques and tools needed to develop information systems as a systems analyst. Successful completion of an introductory course in computer systems and experience designing programs in at least 1 programming language are a proper foundation for this text. Drawing on the systems development life cycle, the authors provide a conceptual and systematic framework while logically progressing through ...