The updated third edition of this book scrutinizes anew the history of anthropological theory. Covering key concepts and theorists in a lively style, Engaging Anthropological Theory examines the historical context of anthropological ideas and the contested nature of anthropology itself.

Learn to identify, select, implement, and adapt market-driven business strategies for profitable growth in competitive markets

In Strategic Market Management, David Aaker and Christine Moorman deliver an incisive, practical, and up-to-date guide for identifying, selecting, implementing, and adapting market-driven business strategies in increasingly complex, dynamic, and crowded markets. The authors provide the concepts, frameworks, tools, and best practice case studies required to develop cap...

This best-selling textbook continues to lead the way in providing an approachable and wide-ranging introduction to politics. It covers the key concepts, theories and debates, actors and institutions that drive politics, exploring their application and relevance to contemporary political developments. This sixth edition's new co-author, Matthew Laing, builds on previous editions and provides significant revisions to chapters covering populism, elections, global policing, security and governanc...

Topically organized and written in a conversational tone, Infancy: The Development of the Whole Child unites cutting-edge theories and research to illustrate the development of the whole child from birth to age three.

Improve your students' writing with The Writing Revolution 2.0, a timely update to the globally successful writing guide The Writing Revolution (TWR) provides a clear method of instruction that you can use no matter what subject or grade level you teach. Used by hundreds of thousands of teachers, this model, also known as The Hochman Method, implements targeted techniques to help all students develop the writing and thinking skills they need most. In this Second Edition, the authors provide ...

The goal of this third edition of Nonlinear Dynamics and Chaos: With Applications to Physics, Biology, Chemistry, and Engineering is the same as previous editions: to provide a good foundation - and a joyful experience - for anyone who’d like to learn about nonlinear dynamics and chaos from an applied perspective. The presentation stresses analytical methods, concrete examples, and geometric intuition. The theory is developed systematically, starting with first-order differential equations ...

An understanding of psychology-specifically the psychology behind how users behave and interact with digital interfaces-is perhaps the single most valuable nondesign skill a designer can have. This practical guide explains how you can apply key principles of psychology to build products and experiences that are more human-centered and intuitive.

This eleventh edition of Sales Management continues the tradition of blending the most recent sales management research with the real-life "best practices" of leading sales organizations and sales professionals.

This is the first book to provide a comprehensive overview of the multidisciplinary domain of eHealth – one of the most important recent developments in healthcare. It provides an overview of the possibilities of eHealth for different healthcare sectors, an outline of theoretical underpinnings and effectiveness, and key models, frameworks and methods for its development, implementation, and evaluation. This fully revised second edition brings together up-to-date knowledge on eHealth and inc...

This new edition introduces the fundamental concepts of wastewater treatment, followed by engineering design of unit processes for sustainable treatment of municipal wastewater and resource recovery. It covers history, current practices, emerging concerns and pertinent regulations for this important area of engineering.

The 2nd edition of Fundamentals of Wastewater Treatment and Design introduces readers to the fundamental concepts of wastewater treatment, followed by engineering design of un...