Exploring the central themes in modern American cultural studies and discussing how these themes can be interpreted, American Cultural Studies offers a wide-ranging overview of different aspects of American cultural life such as religion, gender and sexuality, regionalism, and ethnicity and immigration. The fourth edition has been revised throughout to take into account the developments of the last four years. Updates and revisions include:discussion of Barack Obama's time in the White Housec...

Many shops have simplified their production control by using card-based systems such as kanban and Constant Work-in-Process (ConWIP). Although these systems provide a simple and highly effective visual approach for controlling manufacturing and service operations, all too many shops struggle with failed implementations or achieve results that fall below expectations. These outcomes can be attributed to a poor fit between the actual control problem and the solution applied.

This book takes a d...

Historians have become increasingly sensitive to social and cultural theory since the 1980s, yet the actual methods by which research is carried out in History have been largely taken for granted. Research Methods for History encourages those researching the past to think creatively about the wide range of methods currently in use, to understand how these methods are used and what historical insights they can provide. This updated new edition has been expanded to cover not only sources and me...

Digital technology has not only revolutionized the way designers work, but also the kinds of designs they produce. The development of the computer as a design environment has encouraged a new breed of digital designer; keen to explore the unique creative potential of the computer as an input/output device. Data-driven Graphic Design introduces the creative potential of computational data and how it can be used to inform and create everything from typography, print and moving graphics to inter...

This ground-breaking work, originally published 15 years ago, continues to serve as the primary reference on the theories of omission potential and translational contact in sign language interpreting. In the book, noted scholar Jemina Napier explores the linguistic coping strategies of interpreters by drawing on her own study of the interpretation of a university lecture from English into Australian Sign Language (Auslan). A new preface by the author provides perspective on the importance of ...

This lavishly illustrated volume explores the history of China during a period of dramatic shifts and surprising transformations, from the founding of the Qing Dynasty (1644-1912) through to the present day. The Oxford Illustrated History of Modern China promises to be essential reading for anyone who wants to understand this rising superpower on the verge of what promises to be the 'Chinese century', introducing readers to important but often overlooked events in China's past, such as the bl...

"On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." New York Times

A beloved classic, this definitive volume on the art of writing nonfiction celebrates its thirtieth anniversary.

On Writing Well, which grew out of a course that William Zinsser taught at Yale, has been praised for its sound advice, its clarity, and for the warmth of its style. It is a book for anybody who wants to learn how to write or who needs to do some writing to get thro...

Streamlined for practical, everyday use in the clinic, Small Animal Dermatology: A Color Atlas and Therapeutic Guide, 4th Edition provides concise, thorough information on more than 250 skin diseases affecting small animals. More than 1,400 high-quality images help to ensure accurate diagnoses, with coverage including recognizable clinical signs, top differentials, diagnostic tests, treatment recommendations, and prognosis for each disorder. The differential diagnosis chapter adds clarity to ...

This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase th...

Comprehensive yet concise and easy to read, this updated edition of Immunology for Medical Students effectively explains complex immunology topics and their relevance in clinical practice. Boasting just the right amount of detail for today's busy medical student, it delivers state-of-the-art coverage of the latest scientific and clinical knowledge in the field. Detailed and explanatory illustrations, combined with clinically relevant examples and cases, offer a unique understanding of the hum...