This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers t...

With numerous approaches to choose from, knowing where to start when doing qualitative data analysis (QDA) can be a challenge. This book gives you direction with an accessible and thorough introduction to nine different approaches to QDA, written by a multi-disciplinary team with years of experience teaching and analysing data using these methods. With a clear focus on the ‘how to’ of QDA, each chapter includes: •Step-by-step descriptions of how to apply each approach in your resea...

A qualitative research book for the 'doers', this text provides really practical coverage for those that are undertaking research in real-world contexts.

To make meaningful contributions and to drive innovation, designers first need to learn to ask the right questions so that they can identify what the real problems are. They also need to learn how to conduct research to resolve these problems. Research for Designers is a guide to this new, evidence-based creative process.

This seminal, bestselling book by Gjoko Muratovski is unique in the way it bridges academia and industry, as well as research and practice. The book also expands the notion ...

Agenda setting, practical guide to a popular new interview technique from a world class name in the field. It is the first step-by-step introduction to Dyadic interviews from the perspective of both the interviewer and the interviewee.

This book demonstrates how to estimate and interpret fixed-effects models in a variety of different modeling contexts.

An alphabetical listing of English-language words, with over seventy-five thousand definitions, pronunciation guides, usage examples, and reference materials.

Successful Dissertation Writing guides students through the involved process of writing an academic dissertation, developing their ability to communicate ideas and research fluently and successfully. From conducting research, working with a supervisor, understanding and avoiding plagiarism, right through to using feedback and editing to improve the written piece, it will help students master the more technical elements of producing well-written academic work.

Introduction to Research Methods contains everything from developing an initial idea into a proposal, through to analysing data and reporting results. Whether you have to undertake a project as part of your coursework, or as part of your employment, or simply because you are fascinated by something you have observed and want to find out more, this book offers you advice on how to turn your ideas into a workable project.

Specifically it will show you how to:

*Choose your research methods

*Choo...

Expert consultant Richard Newton explains how to build a freelance consultant business. Understand how the consultancy market works, how to build your business strategy and define your product offer, how to find and retain customers, and how to develop and continually improve your skills. Discover a wealth of insider knowledge as well as a network of other successful advisors willing to share their stories.