Studieboeken (12)

Een overzicht van studieboeken die relevant zijn binnen het onderwijs.

23,95
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Business Model You / 2nd edition

The One-Page Way to Reinvent Your Work at Any Life Stage

2022 || Paperback || Tim Clark e.a. || Wiley

The all-new edition of the 4-color, global bestseller, Business Model You Many people dream of different careers or life paths, yet most lack a structured, practical way to reinvent themselves. The first edition of Business Model You pioneered a design-thinking approach to career reinvention. It used a single-page tool enabling readers to sketch a "personal business model" to reveal new, more satisfying career and life possibilities.

Published in 20 languages, the book has been used by hundre...

82,95
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Procurement and Supply Chain Management / 8th edition

2022 || Paperback || Arjan van Weele e.a. || Cengage Learning

Now in its eighth edition, this trusted Procurement and Supply Chain Management text provides a complete introduction to the important principles underlying the subject area using a flexible managerial perspective. Fully updated and restructured to reflect contemporary thinking and practice, this highly respected textbook covers the latest developments in procurement and supply chain management with clear and well-structured content. Strong case studies that are relevant and engaging compleme...

62,95
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Operations Management / 10th edition

2022 || Paperback || Nigel Slack e.a. || Pearson || ook als eBook

Operations may not run the world, but it makes the world run! To truly understand the way a business operates, you need to get your hands dirty -- that's how you get to appreciate what's actually happening within an organization. Looking inside for the answers is what Operations Management is all about. Learn from world-leading experts Nigel Slack, Alistair Brandon-Jones and Nicola Burgess and benefit from their wealth of experience helping improve businesses of all shapes and sizes.

Strategi...

39,95
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The Pyramid Principle / 3rd edition

Logic in Writing and Thinking

2022 || Paperback || Barbara Minto || Pearson

GET THE MAXIMUM IMPACT WITH THE MINIMUM EFFORT. The Pyramid Principle is the international best-seller on how to think creatively, reason lucidly and produce crisp, clear, compelling business writing. Join the tens of thousands of people worldwide who have benefited from Barbara Minto's technique, to present your thinking so clearly that the ideas jump off the page and into the mind of the reader. Can your writing do without it?

25,95
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Model Business Letters, Emails / 7th edition

and Other Business Documents

2022 || Paperback || Shirley Taylor || Pearson || ook als eBook

For anyone who wants to communicate effectively in business,this is your complete reference guide for any form of written communication. Packed with over 500 sample documents, over 100 tips for better business writing and useful templates you can apply to your writing immediately, Model Business Letters will help you put the key rules of good business writing into action.

46,95
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Logistics and Supply Chain Innovation / 2nd edition

A Practical Guide to Disruptive Technologies and New Business Models

2022 || Paperback || John Manners-Bell e.a. || Kogan Page Ltd

Global disruption, new technologies and changing consumer habits are causing turmoil in the supply chain industry. This book shows businesses how to remain resilient in this dynamic new environment. The supply chain crisis of 2021 exposed the necessity of a sustainable supply chain.

The Fourth Industrial Revolution has transformed our society and economy. The logistics and supply chain industry continues to be innovated by automation, blockchain and sustainability. Amid all this volatility, i...

88,95
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Digital Marketing / 8th edition

Strategy, implementation and practice

2022 || Paperback || Dave Chaffey e.a. || Pearson || ook als eBook

"I have used this book in all its editions since first publication with my undergraduate and postgraduate students. It is a core text for all the students, because it provides the detail they require at an academic level. Importantly it is a book for the practitioner to use too - which is why we use it on our postgraduate practitioner programmes.

We make a copy available to every student in the University. No other text comes close and literally thousands of our graduates have benefitted from...

54,95
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Logistics and Supply Chain Management / 6th edition

2022 || Paperback || Martin Christopher || Pearson || ook als eBook

Supply chains and the logistics activities that drive them are critical to business success. Logistics and Supply Chain Management has the most up-to-date practical tools to manage the people and processes that allow businesses to gain and maintain competitive advantage through their supply chains. You'll discover how effective development and management of supply chain networks will help businesses cut costs and enhance customer value.

The sixth edition of this bestselling book has been comp...

67,50
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Business Research Methods / 6th edition

2022 || Paperback || Emma Bell e.a. || Oxford University Press

This extremely popular text is the complete introduction to doing business research and is the ideal guide for students embarking on a research project. The authors have extensively revised this sixth edition to make it the most engaging and relevant text available. New chapters on quantitative methods and visual research offer extensive coverage of these areas and even greater practical support in applying these techniques, while cutting-edge material on inclusivity and bias in research, fem...

64,95
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Strategic Marketing / 4th edition

Creating Competitive Advantage

2022 || Paperback || Douglas West e.a. || Oxford University Press

Highly practical and exceptionally clear, Strategic Marketing discusses the essential concepts and tools necessary to understand and implement effective marketing strategies. The fourth edition is packed with new case studies and examples including the rise of Disney +, the use of artificial intelligence in marketing, and small-scale innovators in India. Step into the professional world via the brand-new Practitioner Insights feature through which marketers operating across Africa, Europe, an...