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Studieboeken (724)
Sustainable Business
Key Issues
2023 || Paperback || Helen Kopnina || Taylor & Francis
Sustainable Business: Key Issues is the first comprehensive introductory-level textbook to address the interface between environmental challenges and business solutions to provide an overview of the basic concepts of sustainability, sustainable business, and business ethics. The book introduces students to the background and key issues of sustainability and suggests ways in which these concepts can be applied in business practice. Though the book takes a business perspective, it is interdisci...
Systems Thinking in Practice
Applications of the Event Analysis of Systemic Teamwork Method
2018 || Hardcover || Neville A. Stanton e.a. || Taylor & Francis
This book brings the state of the science together for Distributed Cognition (DCOG) in complex socio-technical systems. It introduces the latest thinking on the Event Analysis of Systemic Teamwork (EAST) method with practical guidance and applications in domains as diverse as: aviation, rail transportation, road transportation, and sports science.
Scenario Based Strategy
Navigate the Future
2016 || Paperback || Paul de Ruijter || Taylor & Francis
We need strategy. The world is changing, the future uncertain. What is required is vision: What might the future bring? Where is our business going? What are our fundamental business values? This book is a manual for all those who want to apply strategy in organisations.
English for Business Communication
2020 || Paperback || Mable Chan || Taylor & Francis
This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include: use of English in social media that reflects recent trends in business c...
The Influence of Values on Consumer Behaviour
The value compass
2018 || Paperback || Erik Kostelijk || Taylor & Francis
Substantial progress has been made in the conceptualization of values within psychology. The importance of values is also acknowledged in marketing, and companies use values to describe the core associations of their brand. Yet despite this, the values concept has received limited attention in marketing theory.
The Influence of Values on Consumer Behaviour aims to bridge the gap between the conceptual progress of values in psychology, and the current practice in marketing and branding literat...
Theatre Histories / 4th edition
An Introduction
2024 || Paperback || Bruce McConachie e.a. || Taylor & Francis
This updated fourth edition of Theatre Histories offers a critical overview of global theatre, drama, and performance, spanning a broad wealth of world cultures and periods, integrating them chronologically or thematically, and showing how they have often interacted. Bringing together a group of scholars from a diverse range of backgrounds and approaches to the history of global theater, this introduction to theatre history places theatre into its larger historical contexts and attends to com...
The Security Risk Assessment Handbook
A Complete Guide for Performing Security Risk Assessments
2021 || Paperback || Douglas Landoll || Taylor & Francis
Conducted properly, information security risk assessments provide managers with the feedback needed to manage risk through the understanding of threats to corporate assets, determination of current control vulnerabilities, and appropriate safeguards selection. Performed incorrectly, they can provide the false sense of security that allows potential threats to develop into disastrous losses of proprietary information, capital, and corporate value. Picking up where its bestselling predecessors ...
Advertising Media Planning / 5th edition
A Brand Management Approach
2022 || Paperback || Larry D. Kelley e.a. || Taylor & Francis
Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluati...
International Organizations / 6th edition
Perspectives on Global Governance
2018 || Paperback || Kelly-Kate S. Pease || Taylor & Francis
Drawing on mainstream and critical theoretical approaches, International Organizations offers a comprehensive examination of international organizations' political and structural role in world politics. This text details the types and activities of international organizations and provides students with the conceptual tools needed to evaluate their effectiveness. Surveying key issue areas from international and human security to trade and the environment, International Organizations looks at p...
A Mathematical Introduction to Robotic Manipulation
1994 || Paperback || Richard M. Murray e.a. || Taylor & Francis
Presents a formulation of the kinematics, dynamics, and control of robot manipulators. This book emphasizes the geometry of robot motion and allows a large class of robotic manipulation problems to be analyzed within a unified framework.