For courses in Social Psychology Show how the ever-changing field of Social Psychology is useful in students everyday lives Social Psychology, 15th Edition retains the hallmark of its past success: up-to-date coverage of the quickly evolving subject matter written in a lively manner that has been embraced by thousands of students around the world. Authors Nyla Branscombe and Robert Baron both respected scholars with decades of undergraduate teaching experience generate student excitement by r...

A concise title that connects students to the field of developmental psychology

This title connects students to the field of developmental psychology in an engaging, accessible, culturally inclusive way. With just 15 concise chapters and an epilogue this text is the right length for a single term. Throughout this brief presentation, students will encounter an extraordinary range of research breakthroughs, theories, practices, and stories, all conveyed in Berger’s signature narrative voice. ...

A springboard for success in Calculus.

With a unique framework and a fresh approach Preparation for Calculus equips students with the necessary skills and confidence to succeed in their foundational calculus course and beyond. The authors focus on challenges observed in the modern classroom to create an accessible resource that will help students develop strong calculation skills and mathematical sophistication.

Developing scientific literacy at an introductory level.

This title is focussed on developing scientific literacy at an introductory level. It presents scientific concepts whilst exploring the real impact of psychology across different cultures. As well as dedicating time to the science of psychology, this book discusses gender, sexuality, diversity and inclusion, helping students to connect concepts to real life examples. It presents concepts in an approachable way keeping things current a...

Principles of Life is engaging, active, and focused on skills.

Research shows that when students engage with a course, it leads to better outcomes. Principles of Life 3e Digital Update is now supported in Achieve, Macmillan’s new online learning system for biology. Achieve supports PoL’s holistic solution that has been designed from the ground up to actively engage students in mastering concepts and becoming skilled at solving biological problems. Achieve includes thoughtfully curated as...

Mapped to the 2021 RPS Competency Framework and 2018 NMC Standards, this concise book introduces all aspects of nurse prescribing in clear, straightforward terms.

Marketing Communications is a highly popular textbook which introduces students to the different marketing communications tools, theories and strategies in an easy-to-read way. This fourth edition:Includes updates on how the Covid-19 pandemic has affected the marketing/advertising industriesFeatures new case studies from companies and brands such as Amazon, Burger King, Facebook and John LewisCovers timely topics such as online retailers, social media networks (e.g. TikTok), social media infl...

'excellent' LSE Review of BooksChina is the world's most populous country and newest superpower, whose place on the international stage can only be understood through the lens of its modern history. The Oxford History of Modern China is essential reading for anyone who wants to understand this rising power in what promises to be the 'Chinese century'. Covering the period of dramatic shifts and surprising transformations which comprise China's modern history, the book spans from the founding o...

1. Four new chapters: key influencers in psychology from a non-scientific background, the interaction of psychology the visual arts and music, the social life of psychological knowledge, and an examination of the internationalization of psychology. 2.

Addition of a new co-author, Paul Stenner, who has a great international reputation and has written extensively in the field. 3. Contains a new list of recommended web-resources.

This textbook provides an overview of the core concepts, theories and methods in strategic communication, using examples from research and experiences from practice. Strategic Communication begins by explaining the fundamental concepts related to communication, organizations and strategy, and then explores the communication processes within leadership, reputation, crisis and change. The authors work to present a framework for the future, underpinned by the concept of Communicative Organizations.

The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on 'The Future of Strategic Communication'. The new edition also features enhanced pedagogical features to aid learning, such as key takeaways, and new international case studies and examples throughout. After reading the book the student or reader will be able to define and reflect upon strategic communication as an academic field and professional practice, describe relevant theories and apply these to communication proble...