New edition of a world-renowned introductory text to the rapidly-growing and dynamic field of Gene Cloning and DNA Analysis Gene Cloning and DNA Analysis is a comprehensive introductory text that explores all of the topics vital for a complete understanding of gene cloning and DNA analysis. Presented in full color, the text's easy-to-follow layout and over 250 clear illustrations make the material simple and accessible for a diverse readership. This newly revised and updated Ninth Edition hig...

This book is for social science students who need to learn the theory of analysis alongside the specifics of the R software package.

Now in its 8th edition, the philosophy at the heart of Bob de Wit’s landmark text Strategy is that an understanding of the topic can only be gained by exposure to the different perspectives in the field. Recognizing that there is no simple answer to the question of ‘what is strategy’, the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing th...

Now in its tenth edition, this popular text has been comprehensively updated and revised to reflect changing world events that are impacting international marketing and the challenges posed by the latest developments . The text provides accessible content from around the world including newly emerging economies as well as explaining increasingly global risks and the role of digital developments. An exciting range of features including Management Challenges, Illustrations and contemporary case...

Ruddiman's textbook presents an overview of the record of early human effects on landscapes and climate, from the beginnings of agriculture development through to the Industrial Revolution, moving into present day.

A comprehensive guide to understanding the complexities of Global Political Economy, emphasising the importance of context and a truly global range of perspectives in analysing global issues.

This textbook provides students with a comprehensive introduction to the role of governments and the public sector as well as international tourism policy in developing and managing tourism.

The all-round companion for your secondary teacher education school placements, no matter what subject you are studying.

Bestselling text Principles of Trauma Therapy: A Guide to Symptoms, Evaluation, and Treatment, Third Edition covers the modern treatment of psychological trauma that is both comprehensive in scope yet highly practical in application.