Dynamics of News Reporting and Writing shows students how to approach stories and think on their feet in the evolving media landscape. Author Vincent F. Filak guides them through essential newswriting elements like lead writing, structure, and storytelling, while teaching them to think critically and focus on what matters most to readers.

This student introduction to managing events brings a much-needed real-world industry perspective alongside essential academic coverage for success in both your studies and career.

Gain a thorough grounding in marketing analytics using Python with this practical guide which balances applied analytics tools with marketing theory.

With clear, comprehensive, and cutting-edge coverage, The Psychology of Women and Gender: Half the Human Experience +, Eleventh Edition offers an authoritative exploration of classical and contemporary research through a feminist, psychological lens.

In Foundations of Inquiry, Guoping Zhao and Lucy E. Bailey consider paradigms and how they connect to methodologies. The authors explore a rich body of paradigms (historical and contemporary) and how they form, support, and justify different methodologies and connect to designing and carrying out research.