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Philip Kotler (2)
Verschijningsjaar
2025 (44)
2024 (7)

Nieuwe titels (55)

Een overzicht van nieuwe studieboeken die relevant zijn binnen het hoger onderwijs.

13,99
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met 5% korting 13,29
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Speedmailing

Turn your work enemy into your best work tool

2025 || Paperback || Richard Wolfe || Pearson

DREAMING OF AN EMPTY INBOX, BUT DON'T KNOW HOW TO MAKE IT HAPPEN? We're bombarded with messages every day, but no one tells you how to improve these vital email skills. Discover how to regain control of your email - and get back to your job - in five simple steps. Email doesn't have to be overwhelming. With Speedmailing's five-step process you can manage emails quickly and efficiently. The benefits of Speedmailing:• Empties your inbox every day• Increases your productivity and peace of m...

62,00
Vandaag besteld,
morgen verzonden
met 5% korting 58,90
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Bestel

International Human Resource Management

2022 || Paperback || B. Sebastian Reiche e.a. || SAGE

Written by leading experts in the field, this bestselling textbook has guided over 25,000 students across 130 countries through their International Human Resource Management studies.

65,00
Vandaag besteld,
morgen verzonden
met 5% korting 61,75
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Bestel

Employment Law

An Introduction

2025 || Paperback || Stephen Taylor e.a. || SAGE

Get a clear and accessible introduction to employment law, with practical activities, case law examples, and critical debates designed for HRM, business, and CIPD students.

53,41
Vandaag besteld,
morgen verzonden
met 5% korting 50,74
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Bestel

Het ABC van ESG voor Vastgoedprofessionals

2024 || Paperback || Bas van de Griendt || SPRYG Real Estate Academy

Het ABC van ESG voor vastgoedprofessionals Duurzaamheid, ESG en impact zijn vandaag de dag veel gebruikte termen, ook in de vastgoedmarkt. Dit boekje geeft tekst en uitleg over waar die begrippen vandaan komen en wat Environment, Social & Governance nou echt inhoudt. Daarbij is een belangrijke rol weggelegd voor de EU Taxonomy; die bepaalt wanneer economische activiteiten duurzaam zijn, waaronder bouw- en vastgoedactiviteiten. Zo mogen vastgoedbeleggershun producten voortaan niet zomaar groen...

46,95
Levertijd: 3 werkdagen
+
Bestel

Advertising in the Digital Age

Theories and Practices

2024 || Paperback || Sevil Yesiloglu e.a. || SAGE

Advertising is everywhere. Whether you realise it or not, it's there when you watch your favourite Netflix show, when you scroll through Instagram, and when you search on Google. What's more, advertisers are becoming more savvy than ever, using new technologies to target adverts to you specifically. So what are we to make of all this? This book will equip you with a thorough understanding of today's media environment and how 'online' advertising differs from traditional 'offline' models.

In ...

12,95
Levertijd: 4 werkdagen
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Bestel

Hidden Potential

The Science of Achieving Greater Things

2025 || Paperback || Adam Grant || Ebury Publishing

22,95
Levertijd: 4 werkdagen
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Bestel

Supremacy

AI, ChatGPT and the Race that Could Break the World

2024 || Paperback || Parmy Olson || Macmillan

Discover the never-before-told story of the ruthless shadow race between Microsoft and Google, as both compete to develop a mass-market AI while juggling existential questions of ethics, human progress and the future of the world as we know it.

"They declined his offer too, not realizing how much the thin-skinned Musk didn’t like it when people said no. Soon enough though, Hassabis got another email. This time, it was from Google."

When ChatGPT was released, the world changed overnight. Eve...

82,95
Levertijd: 4 werkdagen
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Bestel

Macroeconomics / 9th Edition

2025 || Paperback || Olivier Blanchard || Pearson

84,95
Levertijd: 5 werkdagen
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Bestel

Marketing: An Introduction / 16th Edition

2025 || Paperback || Gary Armstrong e.a. || Pearson

89,95
Levertijd: 5 werkdagen
+
Bestel

Marketing Management / 17th Edition

2025 || Paperback || Philip Kotler e.a. || Pearson