Based on the idea that strategic corporate social responsibility offers the most holistic and effective approach to CSR, this revised new edition of Strategic Corporate Social Responsibility presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world.

Digital Business and E-Commerce Management is an industry-leading text on the strategies and tactics of a Digital Business environment. Offering the latest knowledge in the field with case studies, activities, and exercises, this edition will equip students with the tools to review, plan and implement a digital business strategy successfully.

The education of the real estate professional is changing and aligning itself more closely with the world of business. This book takes a new approach to property appraisal by exploring the pricing mechanism in this changing context. It: develops the notion of the pricing mechanism in relation to property covers practical issues of comparison and the real problems in applying valuation theory explores calculations - including social and environmental worth - ignored in other texts As real esta...

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak.

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and...

Kosten en baten met beleid maakt bedrijfseconomie begrijpelijk en toegankelijk.

Dit studieboek richt zich op de bedrijfseconomie van dienstverlenende bedrijven, zowel commercieel als non-profit. Vrijwel iedereen heeft te maken met dit type bedrijven bijvoorbeeld als toerist, reiziger, recreant, patiënt, cliënt, klant, burger, gedaagde, weggebruiker of leerling. Dit boek bevat vele herkenbare voorbeelden van bedrijfseconomische principes uit verschillende vormen van dienstverlening.

Dit studie...

A guide to professional behavior. It gives you 101 critical tips for improving behavior in any business situation - all delivered in a quick, no-nonsense format.

Most information systems textbooks overwhelm business students with overly technical information they may not need in their careers. This textbook takes a new approach to the required information systems course for business majors. For each topic covered, the text highlights key "Take-Aways" that alert students to material they will need to remember during their careers.

Sections titled "Where You Fit In" and "Why This Chapter Matters" explain how the topics being covered will impact students...

Air Transport Management: An International Perspective provides in-depth instruction in the diverse and dynamic area of commercial air transport management. The 2nd edition has been extensively revised and updated to reflect the latest developments in the sector. The textbook includes both introductory reference material and more advanced content so as to provide a solid foundation in the core principles and practices of air transport management.

This 2nd edition includes a new chapter on air...

Brings innovative new strategic management models to the field of public management, to help public managers adapt their practices in an era of New Public Management reforms New chapter on open, co-operative and collaborative strategy-making, in line with the most innovative approaches to strategy An expanded list of mini-cases, a very popular feature of the first edition, as well as new chapter summaries to help reinforce learning Takes a comparative and international view for advanced level...