Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies.

Mapped to the 2018 NMC Standards, this book provides practical guidance, strategies and advice to ease the transition to becoming a registered nurse and ensure students are practice-ready on registration.

Understanding Digital Societies provides a framework for understanding our changing, technologically shaped society and how sociology can help us make sense of it.

Nurses work in complex situations with daily challenges, where the needs of each patient represent unique demands. Action research helps nurses to investigate their practices as reflective practitioners, allowing them to ask 'What is going on? How do we understand the existing situation? How do we improve it?'

The bestselling essential guide for mathematics teachers and those training to teach, Yes, but why? answers all your questions, and sheds light on the hidden connections between everything in mathematics at school. The new edition includes a new 'Test Yourself' feature, additional coverage on fractions and much more!

A comprehensive textbook providing a full overview of the multifaceted nature of public health practice. The book takes a life-span approach and discusses cultural and societal change with direct links to the UK health and social care context.

The bestselling guide to both the theory and practice journalism. An essential resource for all students of journalism.

First, let's commend ourselves: how in the midst of a pandemic we faculty stepped up at record speed to teach in such a foreign learning environment. Try we did, adapt we did, and learn we did. But to be clear, and we already recognize this, this past spring was less about distance learning and more about crisis teaching.

This time around we have the opportunity to be much more purposeful and intentional, and that’s where The Distance Learning Playbook for College and University Instru...

Inspiration and Guidance to Develop Collective Teacher Efficacy Collective efficacy, or a shared belief that through collective action educators can positively influence student outcomes, has remained at the top of a list of influences on student achievement in John Hattie’s Visible Learning research. Collective efficacy has been embodied by many educators, though collaboration tends to be focused on building community and relationships, which alone are not enough to move the needle...

In the Second Edition of this bestselling textbook, the authors use real-world examples to introduce basic principles in statistics with no prior knowledge or experience assumed. With an emphasis on describing concepts, showing through example and illustrating points with graphs and displays, this book will provide readers with a step-by-step introduction to using statistics. Chapters address the following questions:Why bother learning statistics in the first place and are they relevant to re...