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Studieboeken (59)

31,95
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met 5% korting 30,35
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The Advantage

Why Organizational Health Trumps Everything Else In Business

2025 || Hardcover || Patrick M. Lencioni || Wiley

Tagline: Patrick Lencioni's first full-length nonfiction book. This book brings together all of the themes of Patrick Lencioni's other bestselling books into a cohesive and comprehensive exploration of organizational health - what it means for an organization to be "healthy", why it's critical for success, and how to get there.

15,90
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New Product Development For Dummies

2019 || Paperback || Robin Karol e.a. || Wiley

The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now.

61,95
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Applying IFRS Standards

2022 || Paperback || Ruth Picker e.a. || Wiley

The vision of the IFRS Foundation to establish a truly global language for accounting has now been

realised in 100+ of the world's jurisdictions and continues to generate public support from the G20 and major international organisations such as World Bank, IMF, Basel Committee, IOSCO and IFAC. The widespread adoption of the IFRS Standards has enabled greater fluency in international financial reporting and established a global understanding of accountancy practice in an increasingly internati...

23,95
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The ChatGPT Revolution

Get Curious, Get Productive and Get Creative with AI

2025 || Paperback || Donna (www.donnamcgeorge.com) McGeorge || Wiley

The secret to getting more done in an hour than most people do in a day Discover the latest cutting-edge developments in the world of generative AI. With The ChatGPT Revolution, you'll learn how easy it is to make AI work for you -- with tips and prompts to help you get fast, powerful results in the latest models of ChatGPT, Copilot, DALL-E and other AI tools. In this fully revised and updated edition, productivity expert Donna McGeorge shares real-world case studies, no-nonsense advice and t...

66,95
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Marketing Communications

A Brand Narrative Approach

2021 || Paperback || Micael Dahlen e.a. || Wiley

Marketing communications has two levels: a strategic, conceptual level, and a tactical, implementation level. In Marketing Communications , authors Micael Dahlen and Fredrik Lange argue that one cannot function without the other. Strategy and concept must be implemented, and successful implementation depends on sound strategy and concept.

70,50
Levertijd: 3 werkdagen
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Operations Management / 7th edition

An Integrated Approach

2020 || Paperback || R. Dan Reid e.a. || Wiley

As the business environment continues to rapidly change, Dan Reid and Nada Sanders have developed an integrated approach that makes the introductory OM course accessible and engaging for all business majors. Beyond providing a solid foundation, this text covers emerging topics like Artificial Intelligence, Robotics, Data Analytics, and Sustainability and gives equal time to strategic and tactical decisions in both service and manufacturing organizations.

29,95
Levertijd: 3 werkdagen
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Leading in a Culture of Change Personal Action Guide and Workbook / 1st edition

2021 || Paperback || Michael Fullan || Wiley

In this volume, Michael Fullan, an expert in the field of organizational change and leadership, provides the practical tools to help leaders understand and implement change in their organizations.

79,99
Levertijd: 3 werkdagen
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Valuation / 7th edition

Measuring and Managing the Value of Companies, University Edition

2020 || Paperback || McKinsey e.a. || Wiley

McKinsey & Company's bestselling guide to teaching corporate valuation - the fully updated seventh edition

Valuation: Measuring and Managing the Value of Companies, University Edition is filled with the expert guidance from McKinsey & Company that students and professors have come to rely on for over nearly three decades. Now in its seventh edition, this acclaimed volume continues to help financial professionals and students around the world gain a deep understanding of valuation and help...

19,50
Levertijd: 3 werkdagen
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They Ask, You Answer / 2nd edtion

A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer, Revised & Updated

2019 || Hardcover || Marcus Sheridan || Wiley

The Simple Marketing Strategy to Attract Buyers in the Digital Era Today's consumers live in a digital world, with access to all the information they need to make a purchasing decision at their fingertips. To influence the behavior of your buyers, you need to be an authority who can address every question, concern, or fear they may have. You do this by setting aside the "old school" marketing and sales playbooks of yesteryear and embracing the role of a teacher, creating content that provides...

64,95
Levertijd: 3 werkdagen
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Innovation and Entrepreneurship / 3rd edition

2015 || Paperback || John R. Bessant e.a. || Wiley

Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses. The text applies key theories and research on innovation and entrepreneurship and then reviews and synthesises those theories and research to apply them in a much broader and contemporary context, including the corporate and public se...