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The Uncertainty Principle
How to leverage the Never Normal
2025 || Hardcover || Peter Hinssen || Lannoo Campus
In our Never Normal world, the pace of change is not just rapid; it's relentless, transforming our reality into a landscape that is perpetually unfamiliar and where the only constant is change itself. This is a book about that state of continuous evolution, about a world where traditional norms and mechanisms have dissolved, and new ones are yet to be universally acknowledged. From strategy, technology, culture, innovation and risk, to courage, and personal growth: Peter's book examines all o...