This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For consumer behavior courses.

Beyond consumer behavior: How buying habits shape identityA #1 best-selling text for consumer behavior courses, Solomon's Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investigates how ha...

This second edition of The Handbook of Journalism Studies explores the current state of research in journalism studies and sets an agenda for future development of the field in an international context. The volume is structured around theoretical and empirical approaches to journalism research and covers scholarship on news production; news content; journalism and society; journalism and culture; and journalism studies in a global context. As journalism studies has become richer and more dive...

Contextos: Curso Intermediário de Português is an engaging and motivating course that takes learners from the intermediate to advanced level. The course takes learners from the intermediate-low to advanced-low according to the ACTFL proficiency guidelines and from A2 to B2 according to the CEFR.

Principles of Environmental Engineering is intended for a course in introductory environmental engineering for sophomore- or junior-level students. This text provides a background in fundamental science and engineering principles of environmental engineering for students who may or may not become environmental engineers. Principles places more emphasis on scientific principles, ethics, and safety, and focuses less on engineering design.

The text exposes students to a broad range of environmen...

While there are many great research articles, good books, and provocative policy analyses related to the economics of education, these materials are often written to influence the policy process and not necessarily for students with limited knowledge of the underlying policies and the economic framework. This textbook is intended to serve as a foundation for a broad-based course on the economics of education. Its goal is to provide an overview of economics of education research: to lay out th...

Promotes a lifelong skill of problem solving.

This text helps students develop the fundamental lifelong skill of solving problems and interpreting solutions in real world terms in a way that is accessible and easy to apply in many situations. We certainly want students to appreciate the beauty of statistics and connections to so many other disciplines. However, it is even more important for students to be able to apply problem-solving skills to a wide range of academic and career pursuits, in...

The fifth edition of this seminal textbook by best-selling author Andrew Heywood continues to lead the way in providing a comprehensive and authoritative introduction to politics. Renowned for its engaging and accessible style, this book helps students to understand the discipline's foundational concepts and theories and use these to make sense of its key subfields, from elections and voting to security and global governance. Systematically revised and updated throughout, it also uses a range...

Contemporary Issues in Marketing brings together theory and practitioners' perspectives to present a coherent understanding of topical issues in marketing.

A Super Quick guide to polishing your academic writing, helping you write with impact and get the best grades.

In this revealing step-by-step guide, master group process facilitator James M. Campbell takes you behind the scenes of the usually hidden planning and diagnostic process leading up to the “magic” of guiding a group process that allows the group’s deepest wisdom to be shared in a feasible action plan that everyone is motivated to accomplish. What may look simple, effortless, and easy to accomplish is the culmination of an intensive series of consultative stages of preparation requiring ...