Students are often overwhelmed by the amount of information presented in the introductory financial accounting course, while instructors often want their students to better grasp "the big picture." Fundamentals of Financial Accounting Concepts delivers a unique approach to building accounting skills while maintaining a more traditional use of debits and credits. Through this method, the authors drive students' curiosity and inspire them to ask the "why" questions that get at the heart of how ...

The Fourth Edition of Supply Chain Logistics Management presents Logistics in the context of integration within a firm's Supply Chain Strategy and Operations. The framework of Supply Chain Management is initially presented thereby creating a foundation for in-depth study of the five logistics operational components in Part Two. Challenges and strategies related to design and operational integration of logistics within a global supply chain are discussed in Part three.

Part Four focuses on adm...

The companion study guide to the gold standard text in obstetricsWilliams Obstetrics Twenty-Fifth Edition Study Guide is the only study guide in the world that is keyed to the field's premier text, Williams Obstetrics, Twenty-Fifth Edition. Perfect for focused study or as a clinical refresher, the book features 2,500+ evidence-based multiple-choice questions covering every major topic in clinical obstetrics. The beautiful full-color design is highlighted by more than 350 images incorporated a...

Health Psychology, Eleventh Edition, provides a comprehensive, accessible, and engaging look into the field of health psychology. With a focus on the most current research related to stress, psychosocial issues, and chronic disorders, this edition covers both the scientific progress of health psychology, as well as its important real-life applications. Research is presented with practical stories, written so that any reader can quickly identify how best to lead a healthier life.

Since 1986, H...

The leading guide to the principles and clinical applications of evidence-based medicine--updated with new examples and new chapters. A Doody's Core Title for 2022! Revised and updated to reflect the latest in medical research and evidence-based resources. Practical focus and organization to guide clinicians through the fundamentals of using the medical literature to the more advanced strategies and skills for use in patient care, using the key questions to assess any new research:What are th...

Business Driven Technology 7e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course! Business Driven Technology 7e offers flexibility to customize according to your needs and the course and student needs by covering essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and the technology plug-ins. Plug-ins are fully developed modules of text that include student learning outcomes, case st...

Perfect for the non-major/allied health student (and also appropriate for mixed majors courses), this text provides a rock solid foundation in microbiology. It has a concise and readable style, covers the most current concepts, and gives students the knowledge and mastery necessary to understand advances of the future. By carefully and clearly explaining the fundamental concepts, using a body systems approach in the coverage of disease, and offering vivid and appealing instructional art, Micr...

Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors.

The international bestseller--now updatedfor an even bigger, brand-savvy market

Updated for the post-COVID economy! The proven low-risk, cost-effective way to launch a successful business Today's markets are getting more and more dynamic, and customers are increasingly fickle. Meanwhile the COVID-driven economic crash has made mitigating financial risk more important than ever. From one of today's leading experts in content marketing, Content Inc.

is the go-to guide to building a solid small-business by establishing a loyal audience before you sell any products or servic...