A hands-on field guide to consistently creating page-turning content that your audience loves. (And that delivers real results.)

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers.

In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, pr...

The second edition of this popular introductory undergraduate textbook uses examples, applications, and a problem-solving approach to convey the impact of biomedical engineering. Updated throughout, the author has included more qualitative and quantitative questions and problems, highlighting recent advances in biomedical engineering to provide a modern overview of the field.

Developed in 1938 from a Schneider trophy-winning design by the aeronautical engineer and designer R.J Mitchell, the Supermarine Spitfire went on to become the definitive Allied fighter of the Second World War, and ranks amongst the most famous aircraft of all time. This pocket manual presents an accessible collection of fascinating historical documents to help readers explore the technical and tactical developments relating to the design and use of this famous aircraft. Sources include the A...

Die Nr. 1 der Bedeutungswörterbücher zeigt die deutsche Gegenwartssprache in einem Band. Die 9., überarbeitete und erweiterte Auflage wurde mit rund 1 000 aktuellen Wörtern unserer Zeit ergänzt. Das „Deutsche Universalwörterbuch" umfasst mehr als 500 000 Stichwörter, Redewendungen und Anwendungsbeispiele. Auch Fach- und Sondersprachen, Mundarten und Stilebenen werden dabei berücksichtigt. Rund 250 000 zusätzliche Angaben zu Bedeutungen, Rechtschreibung, Aussprache, Herkunft, Gramma...

Covering the full spectrum of clinical issues and options in anesthesiology, Barash, Cullen, and Stoelting's Clinical Anesthesia, Ninth Edition, edited by Drs. Bruce F. Cullen, M.

Christine Stock, Rafael Ortega, Sam R. Sharar, Natalie F. Holt, Christopher W.

Connor, and Naveen Nathan, provides insightful coverage of pharmacology, physiology, co-existing diseases, and surgical procedures. This award-winning text delivers state-of-the-art content unparalleled in clarity and depth of coverage, a...

Het Mandarijn is een van de meest gesproken talen ter wereld. Ongeveer een miljard mensen in China, op Taiwan en in Singapore spreken het Mandarijn als moedertaal, en ook onder Chinezen buiten China is het aantal sprekers sterk toegenomen.

Grammatica van het Mandarijn is een overzichtelijke taalbeschrijving op basis van de hedendaagse spreektaal. Aan de hand van levendige voorbeeldzinnen worden klankleer, zinsbouw, woordsoorten, grammaticale functiewoorden en morfologie helder en gedetailleer...

In het boek Stoomtechniek wordt de nadruk gelegd op de elementaire stoomtheorie en er wordt uitgebreid ingegaan op de soorten stoom, de stoomtabellen en de veel toegepaste diagrammen. Verder worden er in het boek Stoomtechniek ook de onderdelen voorwarmers, de ontgasser, stoomkwaliteit en condenspotten behandeld.

Er wordt in het boek veel aandacht besteed aan de berekeningen met stoom met betrekking tot warmtewisselaars, maar ook aan schema’s, berekeningen van warmteoverdracht, het rendemen...

Managers, sales professionals and marketers need to adjust asap to the customer revolution that is taking place - as we speak- in the online B2B marketing arena. Never before have customers had such an information advantage. The power has shifted from seller to buyer.Klaas Fleischmann shows us convincingly that traditional marketing strategies such as pipeline management and the good old sales funnel approach no longer work. Customer journeys have become too complex to control. Marketers must...

Sheila Jasanoff charts society’s embrace of technological solutions and technology’s complex interplay with ethics and human rights. She dissects the ways in which we delegate power to technological systems and asks how we might regain control. From GMOs to gene therapy, biomedicine has challenged traditional definitions of life and death and raised difficult questions, such as who owns our genetic information.

The Internet has redefined privacy with social media and search giants operati...