From the "godfather of content marketing"-this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach-which includes everything from blogging to YouTube videos to social media-is the core of most organizations' marketing plans.Fully revised and updated...

The Ruslan 2 course book (160 pages in full colour) continues the exciting Ruslan 1 story line with Ivan, Lyudmila, Peter and Vadim. There are 10 lessons with lively dialogues, clear grammar explanations, lots of reading, listening and writing exercises and language games for the classroom or for online training. Ruslan 2 takes you to a very good GCSE level, and is easily equivalent to the Council of Europe A2 standard.

The Ruslan 1 course book (176 pages, full colour) tells the story of Ivan, Lyudmila, Peter and Vadim in Moscow, as well as the "typical foreigner" whose escapades show up some of the misunderstandings that can occur when travelling in Russia. In the reading sections Igor is in Saint Petersburg.

There are 10 lessons with lively, humorous dialogues, clear grammar explanations, reading, listening and writing exercises, songs and poems for learners and language games for the classroom. Ruslan 1 ...

De methode HIT = IT is ontstaan uit de vraag van het bedrijfsleven, scholen én leerlingen/studenten naar een praktische ICT methode.

De theorie is geheel afgestemd op die vraag. De opdrachten zijn casussen uit het bedrijfsleven. In het boek HIT = Office 2019 worden de programma’s Word, Excel en PowerPoint behandeld.

Word wordt vaak ten onrechte ingezet als veredelde typemachine. In Word Zakelijke Communicatie zul je ervaren dat het programma je veel werk uit handen kan nemen. Je leert onde...

From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also applies to the sudden proliferation of mobile devices and applications.

Successful interaction design...

The international bestseller--now with a new preface by author John Kotter. Millions worldwide have read and embraced John Kotter's ideas on change management and leadership. From the ill-fated dot-com bubble to unprecedented M&A activity to scandal, greed, and ultimately, recession--we've learned that widespread and difficult change is no longer the exception.

It's the rule. Now with a new preface, this refreshed edition of the global bestseller Leading Change is more relevant than ever. Joh...

Welke bouwstenen voor effectieve lessen kunnen docenten in het VO gebruiken en hoe pas je ze toe in de dagelijkse lespraktijk?

Dagelijks geven duizenden leraren het beste voor zichzelf in de klas. Hoewel het takenpakket van de leraar heel divers is, blijft het geven van een goede les de kern van het vak. Zes auteurs uit Nederland en Belgie met ruime ervaring in onderwijspraktijk en onderwijsonderzoek presenteren in dit boek de meest recente wetenschappelijke inzichten op het vak van leren en ...

First published in 1954, Lord of the Flies is now recognised as a classic, one of the most celebrated and widely read of modern novels. This edition, which includes an introduction and notes by Ian Gregor and Mark Kinkead-Weekes, meets the demand for its use in schools and its prescription by numerous examining boards. In compiling the notes they have borne in mind the needs of younger readers not only in this country but overseas.

In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and The Four Obsessions of an Extraordinary Executive. This time, he turns his keen intellect and storytelling power to the fascinating, complex world of teams. Kathryn Petersen, Decision Tech's CEO, faces the ultimate leadership crisis: Uniting a team in such disarray that it threatens to bring down ...

Whether you are preparing for a management consultancy career or only want to acquire widely applicable consultancy skills, you will need a clear and concise introduction to this area. This fully updated second edition text provides you with a practical, step-by-step guide to learn the proven successful methods and techniques of the world's leading management consultancy firms. Detailed descriptions and real-life illustrations enable you to develop consultancy skills for structured problem-so...