For undergraduate Introductory Management Information Systems courses. Help students understand the ways information systems are transforming businessAs technology continues to change the way organizations do business, knowledge of MIS is critical. Experiencing MIS illustrates how organizations use information systems to solve business problems every day.

This modular text uses illustrative cases, exercises, projects, and other aids to ensure students connect concepts to everyday life by maki...

For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingly c...

For courses in financial and managerial accounting. Horngren's Financial and Managerial Accounting, The Financial Chapters presents the core contentof principles of accounting courses in a fresh format designed to help today's learners succeed. As teachers first, the author team knows the importance of delivering a student experience free of obstacles.

Their pedagogy and content uses leading methods in teaching students critical foundational and emerging topics (e.g., data analytics and emplo...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For undergraduate corporate finance courses.

The five key principles for the foundations of financeFoundations of Finance retains its foundational approach to the key concepts of finance, bolstered by real-world vignettes, cases, and problem exercises. Utilizing five principles, which are...

For introductory biology course for science majors Focus. Practice. Engage.

Built unit-by-unit, Campbell Biology in Focus achieves a balance between breadth and depth of concepts to move students away from memorization. Streamlined content enables students to prioritize essential biology content, concepts, and scientific skills that are needed to develop conceptual understanding and an ability to apply their knowledge in future courses. Every unit takes an approach to streamlining the materia...

For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingly c...

Start thinking like a marketer with the gold-standard text for today's Marketing Management. Marketing Management, 16th edition by Kotler, Keller, and Chernev, is the latest version of this landmark text, offering an extensive analysis of the latest theories and practices in the marketing environment. Ideal for undergraduates and graduates who want to follow a career in the field, the book introduces you to the Marketing Manager's way of thinking, focusing on the role, issues, and decisions t...

Understand the link between MIS and business performance with this case-based study. Management Information Systems, 17th edition, Global Edition, by Kenneth C. Laudon and Jane P.

Laudon, provides you with a comprehensive overview of information systems used by business firms today. Using real-life case studies, the text describes how well-known companies use IT to solve problems and achieve business objectives, helping you to understand the connections between Management Information Systems ...

Business Statistics narrows the gap between theory and practice by focusing on relevant statistical methods, thus empowering business students to make good, data-driven decisions. Using the latest GAISE (Guidelines for Assessment and Instruction in Statistics Education) report, which included extensive revisions to reflect both the evolution of technology and new wisdom on statistics education, this edition brings a modern edge to teaching business statistics. This includes a focus on the rep...

Get a solid understanding of the major concepts in microbiology with a textbook that offers cutting-edge research findings, powerful tools, and visuals.

Brock Biology of Microorganisms, Global Edition, 16th Edition is the latest version of the most authoritative textbook in the field, delivering accessible content around the basic concepts of microbiology.

Besides offering an overview of the principles of the microbial world, this edition further expands on art programs and modern resources, ...