'One of the best books yet written on data and algorithms. . .deserves a place on the bestseller charts.' (The Times) You are accused of a crime.

Who would you rather determined your fate - a human or an algorithm?An algorithm is more consistent and less prone to error of judgement. Yet a human can look you in the eye before passing sentence. Welcome to the age of the algorithm, the story of a not-too-distant future where machines rule supreme, making important decisions - in healthcare, tran...

“A key reading for leaders that outlines how to effectively innovate for the future and boost growth, while running the core business.” - Alex Osterwalder, Co-author of Business Model Generation.

Tendayi Viki is nominated for the Thinkers50.

'The Corporate Startup' has won an Axiom Business Book Awards 2019 Gold Medal and the CMI Management Book of the Year Award 2018 in the category 'Innovation and entrepreneurship'.

The Corporate Startup is a practical guide for established companies th...

Innovate or die! How do you achieve long-term growth in a highly competitive business environment? Many established companies are facing a similar challenge. Sales from existing products is declining and the urgency to innovate the existing business and create new businesses is bigger than ever. Scale as a competitive advantage is no longer sufficient to compensate for the slow speed of corporate innovation. We need to leverage the organizations scale and assets and combine this with the spee...

For business professionals looking to advance their careers through improving their English, Business Result Second Edition is a practical Business English course that focuses on real, relevant communication skills they can immediately use in the workplace.

The easy-to-use, flexible and adaptable materials with comprehensive support and guidance from the Teacher's Book allow teachers to tailor their lessons to the needs of their students

with minimum

effort.

With new Online ...

A revised and updated edition of 'How to Master the Art of Selling', which educates on how to succeed in sales, including new information on using the latest research techniques and using e-mail and online resources to generate deals more quickly and efficiently.

Since publication of the first edition of Fuel Cell Systems Explained, three compelling drivers have supported the continuing development of fuel cell technology. These are: the need to maintain energy security in an energy-hungry world, the desire to move towards zero-emission vehicles and power plants, and the mitigation of climate change by lowering of CO2 emissions. New fuel cell materials, enhanced stack performance and increased lifetimes are leading to the emergence of the first truly ...

The bestselling guide to evidence-based medicine and healthcare Required reading in many medical and healthcare institutions, How to Read a Paper is a clear and wide-ranging introduction to evidence-based medicine and healthcare, helping readers to understand its central principles, critically evaluate published data, and implement the results in practical settings. Author Trisha Greenhalgh guides readers through each fundamental step of inquiry, from searching the literature to assessing met...

One of the field's most respected introductory texts, Modern Physics provides a deep exploration of fundamental theory and experimentation. Appropriate for second-year undergraduate science and engineering students, this esteemed text presents a comprehensive introduction to the concepts and methods that form the basis of modern physics, including examinations of relativity, quantum physics, statistical physics, nuclear physics, high energy physics, astrophysics, and cosmology. A balanced ped...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For undergraduate investment courses.

The core concepts and tools students need to make informed investment decisionsFundamentals of Investing uses practical, hands-on applications and examples to introduce the topics and techniques used by both personal investors and money managers. The...

An easy-to-implement resource for any introductory earth science course.

Kortz and Smay bring their highly successful tutorial approach to this easy-to-implement resource for introductory earth science courses. The brief activities here get students actively involved in the practical application of earth science concepts, while helping them navigate common pitfalls and misconceptions. Activities are built around answering crucial questions and increase in conceptual difficulty as students pro...