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Principles of Managerial Finance / 16th Global Edition

2021 || Paperback || Chad J. Zutter e.a. || Pearson || ook als eBook

For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingly c...

89,95
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Introduction to Operations and Supply Chain Management / 5h Edition

2021 || Paperback || Cecil Bozarth e.a. || Pearson || ook als eBook

For courses in operations and supply chain management. An integrated approach to operations and supply chain managementIntroduction to Operations and Supply Chain Management is an integrated, comprehensive introduction to both operations and supply chain management (SCM). The text remains engaging and brief while integrating all of the major concepts of both subjects in one cohesive source.

The 5th Edition contains updated content and thorough coverage of analytical tools and techniques that ...

77,45
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Procurement Principles and Management in the Digital Age / 12th edition

2021 || Paperback || Peter Baily e.a. || Pearson

Gain a comprehensive insight into the ideas and approaches to purchasing and procurement Now in its 12th edition, Procurement Principles and Management in the Digital Age by Baily, Farmer, Crocker and Jessop has been essential reading for practitioners and students of purchasing, procurement and supply chain management for nearly 50 years. The text has been updated to cover the continuous developments taking place in this field, and carefully balances emerging philosophies with proven and est...

19,95
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Brilliant Selling / 3rd edition

What the best salespeople know, do and say

2021 || Paperback || Tom Bird e.a. || Pearson

Want to beat your sales target?

You can sell anything you want and targets are always achievable – Brilliant Selling will show you how. Whether you’re new to selling or want to take yourself to the next level, Brilliant Selling will show you how to instantly improve your sales performance.

What do brilliant salespeople know, do and say that makesthem so successful?

The world has changed, and businesses need brilliantsalespeople not just to survive but to thrive. The modern buyer has becom...

76,50
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Options, Futures, and Other Derivatives / 11th Global Edition

2021 || Paperback || John Hull || Pearson || ook als eBook

This title is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For courses in business,economics, and financial engineering and mathematics.

The definitive guide to the derivatives market, updated with contemporary examples and discussions Known as 'the bible' to business and economics professionals and a consistentbest-seller, Options, Futures, and O...

64,95
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Marketing: An Introduction / 4th edition

2021 || Paperback || Ross Brennan e.a. || Pearson

Marketing: An Introduction introduces students at all levels, undergraduate, postgraduate and professional courses, to marketing concepts. It focuses on how to build profitable customer relationships by encouraging students to apply concepts to real commercial practice through numerous case studies from Europe, the Middle East and Asia. How will you learn about marketing?You will be guided through five major themes: creating value for customers, building and managing strong brands, measuring ...

72,95
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Statistics for Business & Economics / 14th Global Edition

2021 || Paperback || James McClave e.a. || Pearson

Statistics for Business and Economics introduces statistics in the context of contemporary business. Emphasising statistical literacy in thinking, the text applies its concepts with real data and uses technology to develop a deeper conceptual understanding. Examples, activities, and case studies foster active learning in the classroom while emphasising intuitive concepts of probability and teaching students to make informed business decisions.

The 14th Edition continues to highlight the impor...

71,95
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Human Resource Management / 11th edition

2021 || Paperback || Derek Torrington e.a. || Pearson || ook als eBook

Human Resource Management, 11th Edition, by Torrington, Hall, Taylor and Atkinson is praised for its comprehensive scope of topics, coverage of important HRM issues and succinctness. It is a great introduction to human resources for students pursuing undergraduate business and management courses, as well as those on CIPD accredited courses. Human resource management helps those aspiring to or working in HR or management roles.

The eleventh edition has been thoroughly updated with the economic...

68,95
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Management Accounting for Decision Makers / 10th edition

2021 || Paperback || Peter Atrill e.a. || Pearson

Understand management accounting principles and techniques from theory to practice and develop the skills to make informed business decisions. Management Accounting for Decision Makers, 10th Edition by Peter Atrill and Eddie McLaney is a leading textbook in the field, introducing you to the essential management accounting concepts and methods from theory to practice and supporting your learning in real-life decision making. Accessible and easy to understand, this comprehensive text is ideal f...

74,95
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International Business / 17th Global Edition

2021 || Paperback || John Daniels e.a. || Pearson || ook als eBook

Enhance your students' understanding of international business markets. International Business: Environments and Operations, 17th Edition, develops critical thinking skills by balancing classroom theory with practice. With contemporary examples, scenarios, and cases, this bestselling guide will give your students the necessary tools for success.