This GuideBook introduces and assesses Kant's Critique of Pure Reason, arguably the single most important work in western philosophy. It is ideal for newcomers to Kant's thought.

Unlike other books available on the market, this combines rigorous academic theory with practical insights, making it both suitable for students and practitioners at the intersection between digital transformation, marketing and strategy implementation; Provides insights from contributors from GE, Volvo, Adobe, Siemens, DHL, Thales and other companies known for their exceptional abilities to drive profits via digital transformation; Practical steps to drive profits via digital strategy implem...

This book provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process.

This bestselling textbook offers an accessible introduction to the application of cognitive psychology, looking at how the findings of cognitive psychologists have been put to use in real life.

Game Design Workshop puts you to work prototyping, playtesting, and revising your own games with time-tested methods and tools. These skills will provide the foundation for your career in any facet of the game industry including design, producing, programming, and visual design.

The book is written by two highly experienced adaptors and translators from American regional and commercial theatre. The book takes into account the structural and artistic differences between adapting from different media into theatre (from film to theatre, from novel to theatre, etc). The book features interviews with a range of theatre practitioners versed in all aspects of writing and teaching translation and adaptation.

The newly revised and updated fifth edition of Grammar of the Shot teaches readers theoretical principles behind successful visual communication in motion media through discussions of shot composition, depth cues, lens choices, lighting, screen direction, camera movement, and shooting for editing. Many general practices are outlined that will help readers create rich, multi-layered visuals. Designed as an easy-to-use reference, this book presents each topic succinctly with clear photographs a...

NYPD "Cop Doc" Rudofossi delves into what it meant to live as a deep-cover operative through narratives with Joe Pistone, the FBI agent who spent six years living as Donnie Brasco as a member of the Bonanno crime family.

Humans are social animals, and change is a social process. To understand this social process and explain the thoughts, feelings, and behaviours of individuals, knowledge of how the presence of others influences people is crucial. In this regard, bias is a concept with a lot of potential.

Because cognitive and social biases influence human thinking, feelings, and behaviour, these provide insights and knowledge that are helpful, if not essential, for the field of organizational behaviour and ch...

We are frequently confronted with arguments. Arguments are attempts to persuade us - to influence our beliefs and actions - by giving us reasons to believe this or that. Critical Thinking: A Concise Guide will equip students with the concepts and techniques used in the identification, analysis and assessment of arguments whatever the subject matter or context.

Through precise and accessible discussion, this book provides the tools to become a successful critical thinker, one who can act and b...