Understand financial accounting principles and techniques, and develop the skills to make informed business decisions. "My many students and I have used this book for years now and would highly recommend it to anyone looking for a very accessible introduction to financial reporting." Dr. Andrew McFaull, Deputy Programme Director of BSc Accounting and Finance, King's College London "When used in conjunction with the MyLabs Accounting package this is an excellent resource to build a non-technic...

In today's world, we are increasingly exposed to the words "machine learning" (ML), a term which sounds like a panacea designed to cure all problems ranging from image recognition to machine language translation.

A complete yet concise introduction to strategic management, packed with real-life examples and an emphasis on the essential tools of analysis.

There is considerable national variation in the professionalization and status of the management accountant. Although researchers from different countries have contributed to our knowledge about tasks and roles, we have limited insights into the development, education, and socio-cultural influences in different countries and surprisingly little is known about the local and national contexts in which these roles are learned and performed. This book bridges this research gap using two complemen...

Lamb/Hair/McDaniel's MKTG, 14th Edition, demonstrates the practical application of marketing principles in real-world scenarios. Relevant and timely examples help students better understand and apply marketing principles. A user-friendly design makes it easy to navigate and comprehend key concepts.

By connecting theory to real-life situations, Lamb/Hair/McDaniel's MKTG, 14th Edition, bridges the gap between classroom learning and the modern marketing industry -- helping students recognize the...

The revised and updated third edition of Simplified TRIZ: New Problem Solving Applications for Technical and Business Professionals, 3rd Edition continues to demystify TRIZ (systematic innovation), the internationally acclaimed problem solving technique. It demonstrates how TRIZ can be used as a stand alone methodology or used to enhance Lean, Six Sigma, and other systems of organizational improvement. Simplified TRIZ 3rd Edition once again strikes the perfect balance between overly complex a...

Pulling aside the curtain of ‘Big Data’ buzz, this book introduces C-suite and other non-technical senior leaders to the essentials of obtaining and maintaining accurate, reliable data, especially for decision-making purposes.

The book also details the affordability challenges in the industry caused by the past and current IMD ecosystem and presents a model for meeting those challenges.

This book comprehensively presents issues related to management control and develops a breakthrough theory about management control in hospitals. It is the result of many years of research and outlines the concept of control and related theories which are discussed in detail.