In Hooked, Nir Eyal reveals how successful companies create products people can't put down - and how you can too 'A must-read for everyone who cares about driving customer engagement' Eric Ries, author of The Lean Startup 'The most high bandwidth, high octane, and valuable presentation I have ever seen on this subject' Rory Sutherland, vice chairman, Ogilvy & Mather Winner of best Marketing book in 800-CEO-READ Business Book Awards 2014 'The book everyone in Silicon Valley is talking about' B...

The Challenge

Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning.

But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?

The Study

For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and ...

Now in its sixth edition, Vector Calculus helps students gain an intuitive and solid understanding of this important subject. The book's careful account is a contemporary balance between theory, application, and historical development, providing it's readers with an insight into how mathematics progresses and is in turn influenced by the natural world.

De Terminologie van het tolken is een naslagwerk dat een honderdvijftigtal termen over de praktijk en de theorie van het tolken bevat. Elke term wordt in het Nederlands gedefinieerd en in het Duits, Engels, Frans, Italiaans en Spaans vertaald. Opmerkingen en voorbeelden verduidelijken de definities. Achter in het boek zijn schema's opgenomen die de relaties tussen de termen weergeven. De auteurs hebben bij de samenstelling van het werk een beroep gedaan op tolken en tolkdocenten in Vlaanderen...

Ik weet veel van wijn is een boek over wijn, bedoeld voor alle wijnliefhebbers die echt meer over wijn willen weten. Voor mensen die ‘in de wijn’ werken of wijn als serieuze hobby hebben. Een boek met veel inhoud en mooie illustraties.

Ik weet veel van wijn gaat verder dan het beschrijven van bekende wijngebieden en die smaak van wijnen. Het begint letterlijk bij de basis, bij de wijnstok en de wijngaard, bij het klimaat en de bodem.

Met Ik weet veel van wijn duik je weer dieper de werel...

A new edition of the widely used guide to the key ideas, languages, and technologies of the Semantic Web The development of the Semantic Web, with machine-readable content, has the potential to revolutionize the World Wide Web and its uses. A Semantic Web Primer provides an introduction and guide to this continuously evolving field, describing its key ideas, languages, and technologies. Suitable for use as a textbook or for independent study by professionals, it concentrates on undergraduate-...

Providing the ocular anatomy and physiology content needed for a thorough comprehension of this complex field, Clinical Anatomy and Physiology of the Visual System, 4th Edition, offers a solid foundation for recognizing and understanding specific clinical situations and how they relate to anatomic structure. This concise, well-referenced resource covers the clinical anatomy of the eye, its adnexa and visual pathways, and histologic information-the information you need for success in coursewor...

Storms, floods, fires, tsunamis, earthquakes, tornadoes, and other disasters seem not only more frequent but also closer to home. As the world faces this onslaught, we have placed our faith in sustainable development's which promises that we can survive and even thrive in the face of climate change and other risks. Yet while claiming to go green we have instead created new risks, continued to degrade nature, and failed to halt global warming.

Unnatural Disasters offers a new perspective on ou...

Based on a former popular course of the same title, Concepts of Chemical Engineering for Chemists outlines the basic aspects of chemical engineering for chemistry professionals. It clarifies the terminology used and explains the systems methodology approach to process design and operation for chemists with limited chemical engineering knowledge. The book provides practical insights into all areas of chemical engineering with well explained worked examples and case studies.

The new edition con...

The current, second edition of this book reflects the 15 years of practical experience with the Six Sigma+Lean toolbox. It is a comprehensive collection of all the tools necessary for project work and running workshops when improving processes. All tools have been illustrated in a clear and comprehensible structure with examples and tips for applying the tools included.

The chronology corresponds to the procedure of an improvement project comprising the steps D(efine), M(easure), A(nalyze), I...