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Studieboeken (35)

73,95
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Understanding Business: 2024 Release ISE

2024 || Paperback || William Nickels e.a. || McGraw-Hill

Nickels/McHugh/McHugh, Understanding Business is a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives. The content is unmatched in depth, breadth, currency and relevancy, and is presented in an extremely readable format for students with all learning styles. A wealth of technology solutions through McGraw Hill Connect engages students, enriches learning, furthers understanding, and simplifies instructors’ assess...

35,95
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Managing Across Cultures

The Seven Keys to Doing Business With a Global Mindset

2009 || Hardcover || Charlene Solomon e.a. || McGraw-Hill

Whether you run a giant corporation or workin a small business, it's more than likely thatyou regularly deal with people of differentcultures-from customers and suppliers tosalespeople and colleagues. It simply can't be overstated: You will havetrouble succeeding in business today if youdon't appreciate and know how to activelymanage global cultural diversity. ManagingAcross Cultures examines why people aroundthe world behave as they do and providesactionable tactics for succeeding in today's...

62,95
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Business Driven Technology

2017 || Paperback || Paige Baltzan || McGraw-Hill

Business Driven Technology 7e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course! Business Driven Technology 7e offers flexibility to customize according to your needs and the course and student needs by covering essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and the technology plug-ins. Plug-ins are fully developed modules of text that include student learning outcomes, case st...

25,95
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The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace

2008 || Paperback || Peter Montoya e.a. || McGraw-Hill

The international bestseller--now updatedfor an even bigger, brand-savvy market

20,95
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Content Inc. / 2nd Edition

Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with Little to No Money)

2022 || Hardcover || Joe Pulizzi || McGraw-Hill

Updated for the post-COVID economy! The proven low-risk, cost-effective way to launch a successful business Today's markets are getting more and more dynamic, and customers are increasingly fickle. Meanwhile the COVID-driven economic crash has made mitigating financial risk more important than ever. From one of today's leading experts in content marketing, Content Inc.

is the go-to guide to building a solid small-business by establishing a loyal audience before you sell any products or servic...

14,95
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The Lean Six Sigma Pocket Toolbook

A Quick Reference Guide tonearly 100 Tools for Improving Process Quality, Speed, and Complexity

2004 || Paperback || Michael George e.a. || McGraw-Hill

Vital tools for implementing Lean Six Sigma--what they are, how they work, and which to useThe Lean Six Sigma Pocket Toolbook is today's most complete and results-based reference to the tools and concepts needed to understand, implement, and leverage Lean Six Sigma. The only guide that groups tools by purpose and use, this hands-on reference provides:Analyses of nearly 100 tools and methodologies--from DMAIC and Pull Systems to Control Charts and Pareto Charts Detailed explanations of each to...

79,95
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Microeconomics and Behaviour / 4th edition

2025 || Paperback || Robert Frank e.a. || McGraw-Hill

The fourth European edition of Microeconomics and Behaviour builds on its core analytical foundations, and embeds them in accessible and engaging real-world examples to demonstrate the relationship between economic thinking and analysis and human behaviour. By blending theory with practical application, students are encouraged to think like economists and critically assess the technical tools of microeconomics and to find more interesting and innovative ways of applying them, ultimately devel...

77,95
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Labor Economics ISE

2023 || Paperback || George Borjas || McGraw-Hill

Labor Economics, ninth edition by George J. Borjas provides a modern introduction to labor economics, surveying the field with an emphasis on both theory and facts. Labor Economics is thoroughly integrated with the adaptive digital tools available in McGraw-Hill’s Connect, proven to increase student engagement and success in the course. All new Data Explorer questions using data simulation to help students grasp concepts Materials are fresh and up to date by introducing and discussing the ...

68,95
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Organizational Behavior / 10th edition

Emerging Knowledge. Global Reality ISE

2023 || Paperback || Steven McShane e.a. || McGraw-Hill

Organizational Behavior 10th edition helps everyone make sense of OB and provides the conceptual tools to work more effectively in the workplace. It emphasizes emerging OB knowledge with globally focused, real-world examples and evidence-based literature. This book presents the reality that organizational behavior is not just for managers; it is relevant and valuable to anyone who works in and around organizations.

This edition explains how design thinking and agile methodologies are improvin...

24,95
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The New Gold Standard / 1st edition

5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company

2008 || Hardcover || PhD Joseph Michelli || McGraw-Hill

Discover the secrets of world-class leadership!When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed.

The New Gold Standard takes you on an exclusive tour behind the sce...