Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.

Skill up your students with this tried and tested set of teaching activities, designed to develop academic study skills across levels.

Now in its third edition, Globalization & Crime provides students with a comprehensive overview of the essential themes and conceptual debates surrounding globalization and global criminology. The new edition features two new chapters and a collection of modern case-studies.

Takes students through a step-by-step approach into the Care Act 2014 by bringing key legislation into the focus of social work law.

A timely and provocative exploration of contemporary political communication from a world-leading author team. In an age of "fake news" and Youtube algorithms it can be tempting to see politics as all mediation, but this book refocuses on the broader contexts or neoliberalism, elites, populism, activism and so on. There's more to Trump than Twitter.

Now updated to cover latest versions and featuring instructions for both Mac and Windows users, this book is still the go-to source of support for getting to grips with qualitative data analysis using ATLAS.ti.

An introduction to mixed methods research, explaining the types of research questions that mixed methods are best suited to answering and guiding students through using this method successfully in their own research-based dissertation or project.