This concise and practical guide explores the use of template analysis as a method for conducting research for your business and management Masters dissertation.

This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts and brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK.

With guidance especially pertinent to those specifically doing interviews with children as part of their research - including coverage of ethics, using participatory methods in formal settings, and choosing an interview style - this book provides both the theory and practical advice to ensure success

The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.

This book empowers you to take a fresh, effective approach to getting better data from your surveys.

This new handbook brings together a rich and diverse body of scholarly research, with chapters on all major topics relevant to the field of marketing ethics, whilst also outlining future research directions.

Play in the Early Years offers students an accessible introduction to Play, considering key concepts and current debates taking place here and now.

The gold standard for navigating the literature about policy implementation and governance, this modern classic is the leading introduction to the study of implementation.

Based on the seminal text from the beginning of the Twenty-first Century, Doing Critical Management Research (SAGE, 2000), Alvesson and Deetz have broadened their focus to provide an authoritative and insightful framework for navigating critical theories and methods across all of the social sciences.

Mapped to the 2018 NMC Standards and featuring insights from real TNAs, this book explores the specific role of nursing associates in health promotion, considering different practice settings across all fields of nursing.