Whether you're a student or a practitioner, this book provides you with a thorough grounding in how to develop a successful career in psychology.

Evolutionary psychology is an important and rapidly expanding area in the life, social, and behavioral sciences, and this Handbook represents the most comprehensive and up-to-date reference text in the field today.

The New Marketing, with contributions spanning CMO trailblazers to martech disruptors, behavioral economics luminaries at Yale to leading marketing thinkers at Kellogg and Wharton, is the GPS for navigating in a digital world and moves the craft of marketing through the forces of marketing transformation.

This is the first student-friendly, practice-orientated textbook on EEG and biosignal analysis. Obtain the skills to independently implement every aspect of an experiment, from setting up the lab to analysing the data.

An essential guide to critical care nursing that includes all the key scientific knowledge and procedures that students will need to know when entering the critical care environment.

Written by a leading pricing researcher, this book provides a simple unified system for the setting and management of prices.

This book visually presents quantitative, qualitative, and mixed methods research designs in a way that students and researchers can readily understand and accurately apply in their own investigations.

The new Fifth Edition of The SAGE Handbook of Qualitative Research has been significantly revised, and draws together a team of leading scholars to present the latest in the theory and practice of qualitative research.

This book equips students, managers, and executives with the strategies and tools to address common communication problems experienced in organisations, with the goal of learning how to add value to their organisations by communicating more effectively.

Joining the SAGE Social Thinkers series, this book provides readers with a clear and concise introduction and includes coverage of Weber's insights on the promise and peril of Western industrial society, and of his The Protestant Ethic and the Spirit of Capitalism and Economy and Society.