An up-to-date guide to Arduino programming-no experience required!This fully updated guide shows, step by step, how to quickly and easily program all Arduino models using its modified C language and the Arduino IDE. You will learn how to configure hardware and software, write your own sketches, work with built-in and custom Arduino libraries, and develop apps for the Internet of Things. This edition features new coverage of using Arduino as a framework for programming other popular boards.Ele...

Organizational Behavior 10th edition helps everyone make sense of OB and provides the conceptual tools to work more effectively in the workplace. It emphasizes emerging OB knowledge with globally focused, real-world examples and evidence-based literature. This book presents the reality that organizational behavior is not just for managers; it is relevant and valuable to anyone who works in and around organizations.

This edition explains how design thinking and agile methodologies are improvin...

This bestseller text offers clear, simple-to-understand and comprehensive coverage of management and cost accounting. Management and Cost Accounting, 8th edition brings together techniques, concepts and practices in a way that is readable and with language that is easy to follow. Keeping its international focus, the text includes a wealth of case studies featuring companies from around the world, and offers up-to-date coverage of the most contemporary aspects affecting management accounting t...

Master the key marketing challenges and see how you can develop meaningful connections with your customers.

Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today's fast-changing, increasingly digital and social marketplace.

Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-val...

The most accessible, current and engaging introduction to health psychology today.

Health Psychology shows students how psychology and health are interconnected. Using real world examples, Straub encourages students to make meaningful connections between the science of health psychology and their own everyday experience. The text is comprehensive in its approach, and incorporates the latest research as it examines the field’s main ideas and models a scientific way of thinking about those i...

Every decision is an economic decision.

Principles of Economics by Betsey Stevenson (University of Michigan), and Justin Wolfers (University of Michigan) emphasises that every decision is an economic decision. The authors’ focus on useful economics uses compelling explanations and real-life examples to help students develop and apply economic intuition to their everyday decisions. They provide a thoroughly fresh take on a wide range of foundational topics in an engaging presentation that ha...

Provides 10 cases of research conducted using online interviews, with data collected through text-based, videoconferencing, multichannel meetings, and immersive 3-D environments.

The author integrates expertise in law and education to provide a collaborative and positive process for teaching secondary students media literacy, safety, and etiquette.

A newly reissued edition of the beloved illustrated survey of gnome life, history, and lore, which has sold astronomically since its original publication in 1977 Did you know that gnome couples always have twin children? Or that a gnome is seven times as strong as a human? Do you want to hear some gossip from the gnome who knew Rembrandt? Dutch artist Rien Poortvliet’s charming illustrations and physician Wil Huygen’s detailed observations of the gnomes’ habits, anatomy, and lifestyle a...