Operations may not run the world, but it makes the world run! To truly understand the way a business operates, you need to get your hands dirty -- that's how you get to appreciate what's actually happening within an organization. Looking inside for the answers is what Operations Management is all about. Learn from world-leading experts Nigel Slack, Alistair Brandon-Jones and Nicola Burgess and benefit from their wealth of experience helping improve businesses of all shapes and sizes.

Strategi...

For courses in Organic Chemistry Engage students in complex problem solving with unparalleled pedagogy Wade & Simek's Organic Chemistry focuses students on the fundamental reasoning and principles of organic chemistry without compromising the conceptual underpinnings and clear explanations needed to prevent memorization. The authors' hallmark student-oriented approach to problem-solving directs students to the individual steps of each reaction, shows how the steps contribute to the overall re...

Marketing: An Introduction shows you how creating and capturing customer value drives effective marketing strategies. The text reflects major trends and shifting forces that impact marketing in this digital age of customer value, engagement and relationships. This in turn gives you a richer understanding of basic marketing concepts, strategies and practices.

The 15th Edition features updated and deeply developed chapter-opening vignettes, Marketing at Work highlights, company cases and end-of...

What better way to learn research methods than through fascinating studies?

Discovering the Scientist Within: Research Methods in Psychology is the only book on the market that teaches students about research methods using a complete study in each chapter. Authored by renowned teachers Gary W. Lewandowski, Jr., Natalie J. Ciarocco, and David B. Strohmetz, each design-focused chapter asks students to consider an interesting research scenario and then walks them through each step of the studyâ€...

The best tool for practicing language awareness

The best tool for practicing language awareness. The Everyday Writer with Exercises is an open invitation to develop awareness about the language we choose and use to write about topics we care about. Andrea Lunsford, with new contributing authors, offers a student-friendly companion that builds the skills, habits, and strategies college writers need to make decisions—to make something happen in the world—every day. They invite us to learn, ...

In a world still suffering from the COVID-19 pandemic, immunology, infectious disease testing, and vaccine development have never been more relevant to the public discourse. This COVID-19 and Digital Update of Kuby Immunology adds COVID-19-relevant content through the text and support in Achieve, Macmillan’s next-generation online learning system.

Achieve offers powerful multimedia assets, active learning activities, and assessment tools to support immunology students and instructors.

Published in association with the ISA, and part of the SAGE Studies in International Sociology series, this is a passionate and stimulating exploration of how the work of Georg Simmel can help revitalise and focus the aims of sociology today.

A relevant and timely book with a unique approach: the focus here is on how and why ethnic and racial minorities produce and consume media for themselves - not just how they are represented in or by the media.

Skills in caring for people with dementia are increasingly demanded of all health care practitioners as the numbers of diagnosed increase. This text presents the latest research into improving dementia care for both non-expert students and junior staff as well as more senior managers.

This book incorporates an interdisciplinary, integrative approach toward presenting explanations for and etiologies of mental illness-related criminal and violent behaviours.