Archieven zijn collecties documenten die voor historische en culturele doeleinden, en vanwege hun bewijskracht, bewaard worden. In die hoedanigheid behoren archieven in feite tot het verleden; het zijn plaatsen die sporen bevatten van het collectieve geheugen van een natie, een volk, of een groep mensen. Digitale archieven zijn veranderd van stabiele entiteiten naar flexibele systemen, die soms aangeduid worden met de term 'Living Archives'. Hoe heeft deze verandering onze relatie tot het ver...

Make Your City geeft een fascinerend beeld van twintig jaar pionieren in de stad, aangevuld met de lessen die daaruit te trekken zijn. In 1999 trok een bont gezelschap van skateboarders tot theatermakers en bijstandsmoeders in de toen verlaten scheepsbouwloods op de NDSM-werf in Amsterdam-Noord. Op eigen kracht ontwikkelden zij een toekomststrategie voor het gebouw en zijn omgeving: geen sloop maar herbestemming; een plek voor kleine maakindustrie en kunstenaars; geen tijdelijke invulling maa...

The Craft and Science of Coffee follows the coffee plant from its origins in East Africa to its current role as a global product that influences millions of lives though sustainable development, economics, and consumer desire. For most, coffee is a beloved beverage. However, for some it is also an object of scientifically study, and for others it is approached as a craft, both building on skills and experience.

By combining the research and insights of the scientific community and expertise o...

Less than 450 years ago, all European scholars believed that the Earth was at the centre of a Universe that was at most a few million miles in extent, and that the planets, sun, and stars all rotated around this centre. Less than 250 years ago, they believed that the Universe was created essentially in its present state about 6000 years ago. Even less than 150 years ago, the view that living species were the result of special creation by God was still dominant.

The recognition by Charles Darw...

A comprehensive introduction to using the tools and techniques of neuroscience to understand how consumers make decisions about purchasing goods and services. Contrary to the assumptions of economists, consumers are not always rational actors who make decisions in their own best interests. The new field of behavioral economics draws on the insights of psychology to study non-rational decision making. The newer field of consumer neuroscience draws on the findings, tools, and techniques of neur...

What distinguishes history as a discipline from other fields of study? That's the animating question of Sarah Maza's Thinking About History, a general introduction to the field of history that revels in its eclecticism and highlights the inherent tensions and controversies that shape it. Designed for the classroom, Thinking About History is organized around big questions: Whose history do we write, and how does that affect what stories get told and how they are told? How did we come to view t...

A moving, eye-opening polemic about the US-Mexico border and what happens to the tens of thousands of unaccompanied Mexican and Central American children arriving in the US without papers

Confidently diagnose, treat, and manage patient conditions with the only comprehensive book on the market devoted solely to equine internal medicine. Filled with fully updated content on principles of treatment and contributions from internationally known equine experts, Equine Internal Medicine, 4th Edition focuses on the basic pathophysiologic mechanisms that underlie the development of various equine diseases. A problem-based approach outlines how to apply the latest clinical evidence dire...

Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands ...

This comprehensive book provides students with a "grand tour" of the tools needed to measure digital activity and implement best practices for using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective. Demonstrating how to integrate large amounts of data from web, digital, social, and search platforms, this helpful guide offers actionable insights into data analysis, explaining how to "connect ...