This accessible guide takes you through the process of designing, conducting and writing up a research project using case study methods. In his characteristic warm and friendly style, Gary Thomas covers each step at a confidence-building pace, helping you to get to grips with the theory and practice of doing a case study. Focusing on vital issues like validity, reliability and quality in research, the author helps you ensure your research is rigorous and methodologically sound.

In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional field.

Takes the panic out of sampling designs and helps students understand what sampling is, how it applies to different types of situations, and how to decide what approach works best for their project so they can maximize the impact of their research.

With contributions from over 30 experts, and dispelling common myths, this is a practical and evidence-based guide into the benefits of social media and how it can be used beneficially by both children and adolescents.

Leadership can be a challenging and complex area of practice, but this textbook will be your essential guide, teaching you how to master this important skill and find your professional voice.The book considers the challenges(difficulties?) of leadership in the early years, exploring both the theoretical aspects, and the skills and tools needed to support and develop leadership and mentoring in practice.

New to online qualitative research? This book equips you with the skills to make good research choices so you can confidently conduct a project using internet methods.

Explores both the foundations and the history of biological psychology, including stories behind important discoveries in the field. Includes over 250 colour diagrams, the latest research and MCQs to provide psychology students with everything they need to know.

All the subject knowledge students need to teach primary Mathematics.

Learn everything you need to know about personality, intelligence, and individual differences in the third edition of this clear and accessible textbook.