Understand the fundamental practices of modern software engineering. Software Engineering, 10th Edition, Global Edition, by Ian Sommerville, provides you with a solid introduction to the crucial subject of software programming and development. As computer systems have come to dominate our technical growth in recent years, they have also come to permeate the foundations of the world's major industries.

This text lays out the fundamental concepts of this vast, constantly growing subject area in...

As the market-leading text for Management Control and performance measurement, this book will give you a thorough understanding of core concepts and key topics. Including a wide range of international case studies and real life examples means this is the ideal guide for understanding complex topics and bringing this subject to life.

For junior/senior undergraduates taking probability and statistics as applied to engineering, science, or computer science. This classic text provides a rigorous introduction to basic probability theory and statistical inference, with a unique balance between theory and methodology. Interesting, relevant applications use real data from actual studies, showing how the concepts and methods can be used to solve problems in the field.

This revision focuses on improved clarity and deeper understan...

For courses in Introductory Sociology Sociology empowers students to see the world around them through a sociological lens, helping them better understand their own lives and the world we all share. John Macionis, author of the best-selling Introductory Sociology franchise over the last three decades, takes students step by step through the theories and research that make up the discipline, helping them to find and use the science of social behavior in everyday life. In addition to extensivel...

Statistics and Chemometrics for Analytical Chemistry 7th edition provides a clear, accessible introduction to main statistical methods used in modern analytical laboratories. It continues to be the ideal companion for students in Chemistry and related fields keen to build their understanding of how to conduct high quality analyses in areas such as the safety of food, water and medicines, environmental monitoring, and chemical manufacturing. With a focus on the underlying statistical ideas,...

For undergraduate courses in International Financial Management, International Business Finance, or International Finance. Real-world examples introduce students to global financial management strategyFundamentals of Multinational Finance helps prepare tomorrow's business leaders to comprehend global markets and lead organizations through a constantly changing global environment. Via illuminating case studies and real­-world examples, students are introduced to the fundamental concepts and t...

For undergraduate and graduate courses in Logistics. A dynamic foundation to the global study of contemporary logistics A market--leading text, Contemporary Logistics explores modern logistics from a managerial perspective. These are characterized by geopolitical tensions in parts of the world, steadily increasing trade, supply chain vulnerabilities caused by severe natural disasters, and an unabated pace of technological advancement.

In it, readers see theory come to life through timely, pra...

Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to achieve the goals of integrated multichannel marketing. This streamlined seventh edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies from cutting edge companiess...

Based on the market-leading Operations Management text, this is the ideal book for those wanting a more concise introduction to the subject, focusing on essential core topics, without compromising on the authoritative, clear and highly practical approach that has become the trademark of the authors. Revised and updated to reflect the ever-changing world of operations management, the book is rooted in real-life practice with a wealth of examples and case studies from different sectors and i...

For undergraduate Introductory Management Information Systems courses. Help students understand the ways information systems are transforming businessAs technology continues to change the way organizations do business, knowledge of MIS is critical. Experiencing MIS illustrates how organizations use information systems to solve business problems every day.

This modular text uses illustrative cases, exercises, projects, and other aids to ensure students connect concepts to everyday li...