People who cannot draw well usually think that professional sketching is a complex and difficult process. However, with this book you will see that even the most complex sketches are just a structure of very simple, yet confidently drawn segments built on each other. It shows which features make drawings look professional and how you can implement those in your own sketches.

The Exceptionally Simple Theory of Sketching - Extended Edition provides you with a very short course, which does not t...

Newborn brands are like babies, you can be very proud of it and feel great love for it. They can also take up all your time and give you sleepless nights. This doesn’t matter, if they grow up to be big (and strong), it was all worth it. To prepare children for the big world, you have to help them develop their personalities, let them get the best out of their DNA.

The same goes for a newborn brand, successfully nurturing a project is an all-encompassing process. There’s a lot that comes w...

As the second book in the ‘this human’ series, Design Character explores the values, ethics, and motivations behind every designer. It helps the reader navigate their inner world and create an authentic practice that is deeply informed by who they are at their core.

Perfect for a designer, or anyone keen to understand how values inform their actions, this book is for those wanting to have more impact with their work and accelerate mastery in their practice.

We have entered an era that a...

The book consists of three parts. The first is about finding your true north and pinpointing the problem that needs to be solved. Part two is about getting everyone to act. And in part three, you’ll learn how to transform yourself and your organisation.

The book’s authors each have over +20 years of experience working for technology giants and industry pioneers, HP and Microsoft. As a result, the authors know firsthand the pains of working in organisations that are constantly transformin...

Generative Artificial Intelligence (AI) tools are currently making a dynamic appearance in the architectural realm. Social media are being bombarded by word-to-image/image-to-image/word-to-3D/image-to-3D illustrations of fictive buildings generated by 2D or 3D AI algorithms. However, these “designs”, while visually appealing, have initiated a debate about their substance and the impact they have on conventional design methods. This book investigates the integration of generative ai-assist...

Are you the driving force behind your company’s success?

As an entrepreneur, business owner, CEO, director, or manager, you shoulder the responsibility for your organisation’s growth and sustainability. It’s a challenging role, and even the best of us occasionally ask ourselves: Am I doing everything right?

Companies Built to Last is the follow-up to the No. 1 bestseller The Seven Laws of Guaranteed Growth. This book introduces the Bitsing method, a scientifically proven system develope...

When times are particularly difficult, and you are likely to slip into despair, some of the greatest pop songs can provide true comfort to make it through the pain. The problem with advice in general is that we often don't take it. The great thing about advice songs is that you can kick back and listen to someone else coach you through a tough situation while rocking out at the same time. This wonderful book lists 250 of the best pop songs for those times that solid life advices are needed. T...

This is an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services.

The book focuses on service organizations, but has a broad interpretation of

what services are. Directed to the business world and combines inspirational text that is full of examples, with the features of a useful handbook of practical methods with associated templates.

The central argument is that managers and entrepreneurs designing servic...

Where can a hospital apply principles from the airline sector?

How can a car manufacturer use tools from the video game industry?

What can an event organiser learn from the railways?

Cross-industry innovation is a clever way to jump-start your innovation efforts by drawing analogies and transferring approaches between contexts, beyond the borders of your own industry, sector, area or domain.

Not invented here refers to the phenomenon of people blocking out ideas from the outside, it also indicate...

The Fast Guide to Architectural Form, while staying on theoretical ground, is a very practical guide to the basic forms and shapes in architectural planning and design.

The book is foremost a visual guide. The author presents sixty different architectural basic forms with both a schematic illustration and images of the forms applied in buildings. The text is extremely short, just focusing on the dos and don'ts of the forms and some tips to keep in mind when applying these forms, perfect for ...