An updated edition of the classic guide to technical communication Consider that 20 to 50 percent of a technology professional's time is spent communicating with others. Whether writing a memo, preparing a set of procedures, or making an oral presentation, effective communication is vital to your professional success.

Conference Interpreting brings together a comprehensive compilation of tried and tested practical exercises which hone the sub-skills that make up successful conference interpreting.

Intercultural Communication: Globalization and Social Justice, Fourth Edition, introduces students to the study of communication among cultures within the broader context of globalization. Through a social justice approach, this text equips students with the skills and knowledge to create a more equitable world through communication.

Attitudes towards spoken, signed, and written language are of significant interest to researchers in sociolinguistics, applied linguistics, communication studies, and social psychology. This is the first interdisciplinary guide to traditional and cutting-edge methods for the investigation of language attitudes. Written by experts in the field, it provides an introduction to attitude theory, helps readers choose an appropriate method, and guides through research planning and design, data colle...

For every kind of writer you need to be.

In Conversation with Exercises starts with the idea that good writing isn’t a single, static thing. This rhetorically-driven, genre-based handbook prepares college writers to write in different ways for different courses, professional contexts, and civic and everyday scenarios. It helps them to be every kind of writer – one who slips in and out of a range of roles, writing situations, and conversations. It gives novice writers the versatility and c...

This book concentrates on argumentation as it emerges in ordinary discourse, whether the discourse is institutionalized or strictly informal. Crucial concepts from the theory of argumentation are systematically discussed and explained with the help of examples from real-life discourse and texts. The basic principles are explained that are instrumental in the analysis and evaluation of argumentative discourse. Methodical instruments are offered for identifying differences of opinion, analyzing...

Gender in Communication: A Critical Introduction embraces the full range of diverse gender identities and expressions to explore how gender influences communication, as well as how communication shapes our concepts of gender for the individual and for society at large.