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Resultaten (1950)
morgen verzonden
How to Write a Marketing Plan
Define Your Strategy, Plan Effectively and Reach Your Marketing Goals
2024 || Paperback || John Westwood || Kogan Page
Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.
morgen verzonden
Confident Cyber Security
The Essential Insights and How to Protect from Threats
2024 || Paperback || Dr Jessica Barker || Van Ditmar Boeken B.V.
Uncover the basic principles of cyber security and futureproof your career with this easy-to-understand, jargon-busting beginner's guide to the practical skills you need.
morgen verzonden
The Focus Fix
Finding Clarity, Creativity and Resilience in an Overwhelming World
2024 || Paperback || Chris Griffiths e.a. || Kogan Page
Discover the power of finding focus in a world full of distractions through practical tips and scientific insights.
morgen verzonden
Happy Economics
Why the Happiest Workplaces are the Most Successful
2024 || Paperback || Mark Price || Kogan Page
Understand why happiness is important in the workplace and why happy companies flourish financially.
morgen verzonden
The Seven Games of Leadership
Navigating the Inner Journey of Leaders
2024 || Hardcover || Paolo Gallo || Bloomsbury Publishing
A fresh take on assessing your priorities - both professionally and personally - to ensure you are in the best position to make a positive difference to the people and places around you, and in the process to transform your own life.
The disruptive moment in which we find ourselves living demands that we are our own agents of change. The Seven Games of Leadership is a guide for readers through seven key phases of personal and professional development, with the aim not of climbing a corporate ...
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HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
Express your ideas clearly and with impact-no matter what the situation. These ten definitive Harvard Business Review articles on communication will help you connect with even the toughest crowds, gain influence and credibility, and neutralize stressful conversations.
Games, Strategies, and Decision Making
2014 || Hardcover || Joseph Harrington || Macmillan
This innovative textbook makes the tools and applications of game theory and strategic reasoning both fascinating and easy to understand. At the heart of the book is a diverse collection of strategic scenarios, not only from business and politics, but from history, fiction, sports, and everyday life as well.
Real Estate Appraisal
From Value to Worth
2006 || Paperback || Sarah Sayce e.a. || Wiley
The education of the real estate professional is changing and aligning itself more closely with the world of business. This book takes a new approach to property appraisal by exploring the pricing mechanism in this changing context. It: develops the notion of the pricing mechanism in relation to property covers practical issues of comparison and the real problems in applying valuation theory explores calculations - including social and environmental worth - ignored in other texts As real esta...
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Utopia for Realists
And How We Can Get There
2024 || Paperback || Rutger Bregman || Bloomsbury Publishing
THE SUNDAY TIMES BESTSELLER
'Listen out for Rutger Bregman. He has a big future shaping the future' Observer
'A more politically radical Malcolm Gladwell' New York Times
'The Dutch wunderkind of new ideas' Guardian
In Utopia for Realists, Rutger Bregman shows that we can construct a society with visionary ideas that are, in fact, wholly implementable. Every milestone of civilisation - from the end of slavery to the beginning of democracy - was once considered a utopian fantasy. New utopian id...
The Mom Test
How to talk to customers & learn if your business is a good idea when everyone is lying to you
2020 || Paperback || Rob Fitzpatrick || CreateSpace
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak.
They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and...