Resultaten (7)
An Introduction to Management Consultancy / 2nd edition
2022 || Paperback || Marc G. Baaij || SAGE
Whether you are preparing for a management consultancy career or only want to acquire widely applicable consultancy skills, you will need a clear and concise introduction to this area. This fully updated second edition text provides you with a practical, step-by-step guide to learn the proven successful methods and techniques of the world's leading management consultancy firms. Detailed descriptions and real-life illustrations enable you to develop consultancy skills for structured problem-so...
Enterprise, Entrepreneurship and Small Business
2022 || Paperback || Down || SAGE
Moves beyond the narrow, prescriptive focus on the 'how' employed by other textbooks, and places equal emphasis on the 'why' - all the time considering the role of enterprise, entrepreneurship and small business in the world we live in.
International and Comparative Business: Foundations of Political Economies
2022 || Paperback || Leo McCann || SAGE
This book encourages students to develop a firm understanding of international business and relate it to the present day.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Globalization
2023 || Paperback || McCann || SAGE
Conceived by Chris Grey as an antidote to conventional textbooks, each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.
Global Marketing: Practical Insights and International Analysis
2023 || Paperback || Farrell || SAGE
Practical in its orientation, the text equips students with the tools needed to make strategic marketing decisions and find solutions in a global business environment.
Ethics Theory and Business Practice
2023 || Paperback || Fryer || SAGE
With a unique focus on theory, this introduction to business ethics provides students with all the tools they need to make ethical decisions in practical business contexts.
The Cultural Mindset
2022 || Paperback || Nahavandi || SAGE