Media Literacy teaches students how to navigate through the overwhelming flood of information found in today's media-saturated world. Author W. James Potter presents examples and facts to help students understand how the media operate, how they attract attention, and how they influence the public.

Seven Skills of Media Literacy 1st Edition supplements W. James Potter's core text, Media Literacy 9th Edition. Seven Skills will go into depth about how to teach the seven skills that will help improve student's media literacy in their everyday lives. Potter offers practical guidance and exercises, with each chapter of the book addressing one skill.