Forundergraduate and graduate courses in strategic management.

Apractical, skills-oriented approach to strategic management

Intoday's economy, gaining and sustaining a competitive advantage is harder thanever.

Strategic Management : A Competitive AdvantageApproach, Concepts and Cases captures the complexity of the current businessenvironment and delivers the latest skills and concepts with unrivaled clarity,helping students develop their own cutting-edge strategy throughskill-developing exer...