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Digital Marketing

Strategic Planning & Integration

2022 || Paperback || Annmarie Hanlon || SAGE

An unbiased, balanced guide to all aspects of digital marketing planning and strategy, from social media, mobile and VR marketing to objectives, metrics and analytics.

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The Digital Marketing Planner

Your Step-by-Step Guide

2022 || Paperback || Annmarie Hanlon || SAGE

A step-by-step, interactive journey through the process of creating your digital marketing plan - from creating the strategy and objectives to planning resources and presenting your work.