An accessible synthesis of ethical issues raised by artificial intelligence that moves beyond hype and nightmare scenarios to address concrete questions. Artificial intelligence powers Google's search engine, enables Facebook to target advertising, and allows Alexa and Siri to do their jobs. AI is also behind self-driving cars, predictive policing, and autonomous weapons that can kill without human intervention. These and other AI applications raise complex ethical issues that are the subject...

Shift your business model and transform your organization in the face of disruption Business Model Shifts is co-authored by Patrick van Der Pijl, producer of the global bestseller Business Model Generation, and offers a groundbreaking look at the challenging times in which we live, and the real-world solutions needed to conquer the obstacles organizations must now face. Business Model Shifts is a visually stunning guide that examines six fundamental disruptions happening now and spotlights th...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Setting the standard for excellence, accuracy, and innovation Biology: A Global Approach delivers a trusted, accurate, current, and pedagogically innovative experience that guides students to a true understanding of biology.

The author team advances Neil Campbell's vision of meeting and e...

Well organized and easy to read, Clinical Procedures in Primary Eye Care, 5th Edition, takes an accessible, step-by-step approach to describing the commonly used primary care procedures that facilitate accurate diagnosis and effective patient management. This practical, clinically-focused text offers succinct descriptions of today's most frequently encountered optometric techniques supported by research-based evidence. You'll find essential instructions for mastering the procedures you need t...

Now in its fourth edition, this popular textbook introduces prospective and practicing English teachers to current methods of teaching literature in middle and high school classrooms. This new edition broadens its focus to cover important topics such as critical race theory; perspectives on teaching fiction, nonfiction, and drama; the integration of digital literacy; and teacher research for ongoing learning and professional development. It underscores the value of providing students with a r...

For pre-nursing and allied health students (including mixed-majors courses). Cutting edge microbiology research for today's learners Tortora, Funke, and Case's Microbiology, An Introduction brings a 21st-century lens to the #1 best-selling text on the market. Known for its exceptionally clear presentation of complex topics, this trusted text provides a careful balance of concepts and applications, pedagogically superior art, and robust animations and media via Mastering (TM) Microbiology.

Wit...

Offering current diagnostic and therapeutic guidance to manage ocular disorders, The Massachusetts Eye and Ear Infirmary Illustrated Manual of Ophthalmology, 5th Edition, remains the most comprehensive ophthalmology manual available. It provides practical information for efficient diagnosis and treatment decisions in a succinct, quick-reference format. Lavishly illustrated with more than 700 full-color images, this outstanding manual covers clinical descriptions, imaging and testing methods, ...

Finally, a book that offers a practical yet well-researched guide for practitioners seeking to hone the way they show up in citizen space.

At a time when public trust in institutions is at its lowest, expectations of those institutions to make people well, knowledgeable, and secure are rapidly increasing. These expectations are unrealistic, causing disenchantment and disengagement among citizens and increasing levels of burnout among many professionals. Rekindling Democracy is not just a prac...

This succinct compilation of essential reference data for the interpretation of NMR, IR, UV/Vis, and mass spectra also provides a hands-on guide for interpreting experimental spectral data and elucidating the structure of the respective compounds behind them. This fourth edition of the highly successful and concise textbook contains about 20% new data.

The internationally best-selling Medical Pharmacology at a Glance is the ideal companion for all medical and healthcare students, providing a visual overview of pharmacology, and describing the basic principles of drug action, interaction, absorption, and excretion. Clear and accessible chapters organised around common diseases and conditions facilitate efficient clinical learning, and include references to drug classes and side effects, disease pathophysiology, prescribing guidelines, and mo...