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The Experience Economy
Updated Edition
Paperback || B.Joseph Pine II e.a. || Harvard Business Review Press
In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book "The Experience Economy" is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages. And though the world has changed in many ways since then, the way to a customer's heart has not.
In fact, the idea of staging experiences to leave a memorable and lucrative impression is now more...
vandaag verzonden
Leading Change
2012 || Hardcover || John P. Kotter || Harvard Business Review Press
The international bestseller--now with a new preface by author John Kotter. Millions worldwide have read and embraced John Kotter's ideas on change management and leadership. From the ill-fated dot-com bubble to unprecedented M&A activity to scandal, greed, and ultimately, recession--we've learned that widespread and difficult change is no longer the exception.
It's the rule. Now with a new preface, this refreshed edition of the global bestseller Leading Change is more relevant than ever. Joh...
HBR Guide to Finance Basics for Managers
Harvard Business Review Press
DON'T LET YOUR FEAR OF FINANCE GET IN THE WAY OF YOUR SUCCESS Can you prepare a breakeven analysis? Do you know the difference between an income statement and a balance sheet? Or understand why a business that's profitable can still go belly-up? Has your grasp of your company's numbers helped--or hurt--your career? Whether you're new to finance or you just need a refresher, this go-to guide will give you the tools and confidence you need to master the fundamentals, as all good managers must.
Creating Business Plans
2014 || Paperback || Harvard Business Review Press || Harvard Business Review Press
A well-crafted business plan generates enthusiasm for your idea and boosts your odds of success--whether you're proposing a new initiative within your organization or starting an entirely new company. Creating Business Plans quickly walks you through the basics. You'll learn to: * Present your idea clearly * Develop sound financial plans * Project risks--and rewards * Anticipate and address your audience's concerns Don't have much time? Get up to speed fast on the most essential business skil...
The Balanced Scorecard
Translating Strategy into Action
2022 || Hardcover || Robert S. Kaplan e.a. || Harvard Business Review Press
Provides the management system for companies to invest in the long term - in customers, in employees, in product development, and in systems - rather than managing the bottom line to pump up short-term earnings. This title attempts to change the way you measure and manage your business.
HBR's 10 Must Reads on Managing Yourself
with bonus article "How Will You Measure Your Life?" by Clayton M. Christensen
2011 || Paperback || Peter F. Drucker e.a. || Harvard Business Review Press
The path to your professional success starts with a critical look in the mirror. If you read nothing else on managing yourself, read these 10 articles (plus the bonus article "How Will You Measure Your Life?" by Clayton M. Christensen).
We've combed through hundreds of Harvard Business Review articles to select the most important ones to help you maximize yourself. HBR's 10 Must Reads on Managing Yourself will inspire you to: Stay engaged throughout your 50+-year work life Tap into your deepe...
Winning in Emerging Markets
2010 || Hardcover || Krishna G. Palepu e.a. || Harvard Business Review Press
Already cited by the Financial Times, Forbes.com, The Economic Times, WSJ/Mint and several other prominent global business publications, Winning in Emerging Markets is quickly becoming the go-to book for mapping a strategy for entering new markets--and then quickly gaining a competitive edge in those high growth regions. Advancing the discussion about emerging markets themselves and how organizations can best leverage the potential of these regions, Tarun Khanna and Krishna Palepu -- both wel...
Leading Digital
Turning Technology into Business Transformation
2014 || Hardcover || Harvard Business Review Press
Become a Digital Master--No Matter What Business You're In If you think the phrase "going digital" is only relevant for industries like tech, media, and entertainment--think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it--including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups.
But what about the other 90-plus ...
HBR Guide to Dealing with Conflict
Assess the situation. Manage your emotions. Move on
2017 || Paperback || Amy Gallo || Harvard Business Review Press
Learn to assess the situation, manage your emotions, and move on. While some of us enjoy a lively debate with colleagues and others prefer to suppress our feelings over disagreements, we all struggle with conflict at work. Every day we navigate an office full of competing interests, clashing personalities, limited time and resources, and fragile egos.
Sure, we share the same overarching goals as our colleagues, but we don't always agree on how to achieve them. We work differently. We rub each...
HBR Guide to Better Business Writing (HBR Guide Series)
Engage Readers, Tighten and Brighten, Make Your Case
2022 || Paperback || Bryan A. Garner || Harvard Business Review Press