Written for fashion graduates, newbie entrepreneurs and those in entry-level positions in the industry, Blue is the New Black demystifies the process of how to make a fashion collection accessible for all levels. It's a reference guide, a buddy, and an overview of who, what and where. Fashion is a multi-billion-dollar industry.

It's not just about sketching an outfit, it's about selecting fabric, developing buttons, sourcing a factory, negotiating prices, making patterns, seeing the final lau...

After eight years work with creative personal branding Jürgen Salenbache has encapsulated its ideas and methods in a book.

Salenbacher looks at the origins of today's crisis and examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking.

Creative Personal Branding offers over 200 pages of insights, graphics...

Dit boek biedt 75 succesvolle strategie