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131,00
Vandaag besteld,
morgen verzonden
met 5% korting 124,45
+
Bestel

Marketing for Entrepreneurs

2019 || Paperback || Crane || SAGE

Provide your students with practical insights, strategies, and tips on how applying marketing concepts can increase the chances of new venture success

149,00
Vandaag besteld,
morgen verzonden
met 5% korting 141,55
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Bestel

Grewal, D: Retail Marketing Management

The 5 Es of Retailing

2019 || Hardcover || Grewal || SAGE

A leading Professor of Retail Marketing presents 5 new frames through which students and practitioners can understand and approach the evolving environment of retailing today: Entrepreneurial mindset, Excitement, Education, Experience, and Engagement.