A practical book for students of health promotion and public health. Grounded in the real world, it explains how to design, implement and evaluate public health improvement projects.

A complete overview of the subject setting out the what, why, when, who, where and how of health promotion containing 20 bite-sized chapters that answer all the common questions.

A complete, highly readable and student orientated introduction. Comprehensive coverage of all the key theories, debates and issues showing how sociology can answer complex questions about health and illness.