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The Advertising Concept Book / 3rd Edition

Think Now, Design Later

2022 || Hardcover || Pete Barry || Thames & Hudson Ltd

This is the third edition of the highly successful Advertising Concept Book. As well as substantially expanded chapters on interactive advertising and integrated advertising, an entirely new chapter on branded social media has been added. This new edition contains fifty specially drawn new illustrations of key campaigns.

It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. P...

32,50
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Creatures of the Deep

The Pop-up Book

2016 || Hardcover || Ernst Haeckel e.a. || Exhibitions International

These radiant images from the renowned 19th-century biologist and illustrator Ernst Haeckel, featuring marine microorganisms, will enthrall fans of his previous collections and garner-renewed attention for Haeckel's unparalleled artistry.