Culture, business etiquette and title protocol in Europe

Brussels-born Frederic de Pryck is a multilingual engineer with

long experience in international company management at CEO

level, and business consultancy .

As the Representative of the State of Utah in Europe from 1994

to 2014, he visited many European countries to assist Utah

companies finding business partners in Europe.

During these trips he was often struck by the large differences

in culture and business etiquette among and even within

European countries.

He always shared these insights with the businessmen and

women involved, to help them build more effective and pleasant

relationships with their business partners throughout the

continent.

With the growing appreciation of its value, this approach is now

recognized as "Business or Economic Diplomacy".

Frederic de Pryck recently joined the Cercle International Diplomatique et Consulaire" (CIDIC), which promotes Economic Diplomacy. He serves as Chairman of the CIDIC Steering

Committee and, on behalf of CIDIC, as Internal Tutor at the Brussels Academy of Diplomacy.

"If you give respect, you will be respected. If you offend, you will be offended"