The Strategy Handbook, Part 2: Strategy Execution (e-book)

A practical and refreshing guide for making strategy work

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ISBN: 9789082344349
Uitgever: Effectual Strategy Press
Verschijningsvorm: E-book via Adobe (ePub)
Auteur: Jeroen Kraaijenbrink
Druk: 1
Pagina's: 197
Taal: Engels
Verschijningsjaar: 2018
Categorie: Strategie
NUR: Management algemeen

In this second part of The Strategy Handbook, Jeroen Kraaijenbrink offers a refreshing and practical approach to strategy execution that completes the strategy process outlined in Part 1. Grounded in both research and practical experience, the book provides a structured approach to making strategy execution work.

In an enjoyable and to-the-point style, The Strategy Handbook guides you through a four-step approach to strategy execution and shows you how this approach can be tailored to the specific needs of an organization. Like Part 1, the book comes with a wealth of advice, tools and checklists that can be applied immediately in the everyday practice of any organization wanting to execute strategy. The book serves as a complement to Part 1 but can also be used separately.

The book is again easy to understand and to apply. Rooted in research though, it demonstrates a deep awareness of the complexity and difficulty of strategy execution in practice. Through this effective combination of simplicity and depth, Part 2 of The Strategy Handbook is a must-read for novices and more seasoned executives, managers and entrepreneurs.

For more information about The Strategy Handbook, please visit the official website:

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