This book offers a clear, step-by-step method for designing work environments that reflect your organization's strategy and values.
Through five phases - Analyze, Define, Co-Create, Realize, and Learn - you'll align culture, design, and behavior to create spaces that go beyond trends. A practical guide for leaders who want to close the gap between brand promise and lived employee experience, and make a lasting impact. Why? Builds purpose-driven environments that attract new talent Bridges the gap between brand promise and employee reality Aligns brand, culture, and space for trust and results Proven method with 30+ years of experience What? Five-phase framework with tools, visuals, and prompts Strategy to align internal culture with brand promise Real-life cases linking space, behavior, and experience Action plan for lasting, meaningful transformation Who? Future-fit leaders and strategists seeking coherence HR and culture pros driving purpose daily Facility managers shaping identity through design Marketers and changemakers shaping inside-out brands